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Samantha McLean

Samantha McLean

Samantha McLean is the co-founder and Managing Editor of Elite Agent, Australia's leading independent platform for real estate professionals. Over 17 years, she and co-founder Mark Edwards have built Elite Agent from a print magazine into a digital media and technology company serving agents and property managers across Australia and New Zealand. Sam delivers AI training and keynotes to major real estate networks across the country, and has built multiple AI-powered products for the industry. She is a three-time Business Magazine Editor of the Year (Mumbrella Publish Awards) and holds a Bachelor of Business from UTS.

News

The Agency seeks resolution on Magnolia proposal from Takeovers Panel

The Australian Government Takeovers Panel last night published a media release stating they have received an application from The Agency Group in response to their affairs in relation to a Proposal from Magnolia Equities - as reported yesterday. The Takeovers Panel is the primary forum for resolving disputes about a…

Industry News

Our 10 most listened-to podcasts of 2020

The Elevate podcast brings you the best minds in business and in real estate. Here are our 10…

News

Elders record their strongest result in five years

Two new company acquisition office openings and strong growth in the company rent roll have contributed to the…

News

Australia’s housing market continues the recovery trend: CoreLogic

Australia's housing market continued along a recovery trend in November amid the coronavirus-driven recession.

Elite Agent TV

Imogen Callister: World-class social media strategy

“If you spend time building great connections, building a great unique selling point within your brand and being…

Elite Agent TV

The art of the chase: Tim Heavyside

“You can believe it, but you have to also be accountable to produce, to perform, to act, to…

News

Domain to close the door on private landlords

Speaking exclusively to Elite Agent this week, Domain Group Chief Operating Officer Tony Blamey says the group are…

Elite Agent TV

Using data to drive relationships: Travis Williams

"You start your real estate community when you find the time to ring those dormant clients and build…

Elite Agent TV

Looking back, moving forward: Owen Wilson and Kul Singh

"One of the key elements of our strategy is to deliver the largest and most engaged audience of…

News

Exclusive: REA Group freezes prices, introduces data-based AREAs

"Freezing our prices until July 2021 will offer greater confidence to our customers and their vendors."

Elite Agent TV

Master strata faster: Simone Firns

“Simone provides all the benefits of an onsite concierge service at a fraction of the cost. She solves…

Strategy & Best Practice

Tips for a winning AREAs entry – from those who’ve won before

As you may have noticed we've been featuring some of last year's AREAs award winners on the podcast…

Elite Agent TV

Personal service at scale: Jamie Billerwell

“That is my why, seeing these people that are Aussie battlers or underdogs grow and create wealth. A…

Kamal Sarma Elevate Podcast
Elite Agent TV

The Art of Modern Communication: Kamal Sarma

“We've learned how to be technologically incredibly bright, but we still struggle to connect with one another…” Kamal…

Features

How to master the one-buyer auction: Stuart Bourne

Stuart Bourne is Raine & Horne's top auction lister with more than 100 properties going under the hammer…

Elite Agent TV

The industrial revolution (in real estate)

"In real estate, more than anything, you can determine how fast you progress through your career. And that…

The Power of Storytelling
Elite Agent TV

The Power of Storytelling: Holly Komorowski

“It was such a delight to win that award. It demonstrated that you can build your own brand,…

Elite Agent TV

How to effectively nurture leads in your real estate CRM: Trevor Bragg

“Automation won’t do everything for you. You still have to make those calls. And that’s the thing, there…

Elite Agent TV

A hopeful future for real estate: Stu Benson

“It's been a really rapid learning environment. And I think moving forward, we'll take some lessons out of…

Elite Agent TV

Leadership with Purpose: Leanne Pilkington

“I think most of us are capable of way more than we ever believe that we're capable of.…

Elite Agent TV

The secret to building long relationships: Mark McGill

“For me, I've always found it really beneficial to catch up with buyers and sellers a month after…

Sponsored Content

Early Access

Domain has launched an innovative new platform that’s set to “turbocharge” the value agents can offer vendors shortly…

Elite Agent TV

Trust your gut but lead with your heart: Sadhana Smiles

“I'm a big believer that you must bring all of yourself to the table ... your uniqueness is…

News

Private inspections back on in Victoria

The Real Estate Institute of Victoria has welcomed the announcement today by the Premier of Victoria, Hon. Daniel…

Elite Agent TV

From selling ads to delivering solutions: Jason Pellegrino

“Speed is about how fast you can go. And velocity is about how fast you can go, but…

Sponsored Content

Domain to offer a real estate marketing edge with new ‘Early Access’ product

Early Access, a new product from Domain, is designed to match high-intent property seekers to properties in close…

Sponsored Content

Focus and discipline

A long tenure at Google taught Domain CEO Jason Pellegrino valuable lessons on how to get comfortable with…

Elite Agent TV

How smart tech can supercharge lead generation

"We're creating the ability to ring people at the right time with the right reasons with the right…

Elite Agent TV

How to successfully scale your business by outsourcing

“The leader's job is to always sell to the staff and to the team: ‘Where are we growing?…

Elite Agent TV

The traits of top performers in real estate

“During an auction we can all see someone put up their hand and we can all hear someone…

Elite Agent TV

Riding the real estate wave

“I know there's formulas and systems to getting properties to sell quickly, but I'm not interested in that.…

Elite Agent TV

The Executive BDM

“Pick up the phone, have as many conversations as you can and be as helpful as you can…

Sales & Marketing

The ultimate guide to real estate prospecting resources

We have trawled the Elite Agent archive, as well as the entire living history of the internet, to…