Why clickbait headlines and unskilled agents are spooking buyers
A Brisbane sales specialist argues skill shortages, not falling demand, are behind stalled campaigns, and explains why owner-occupiers waiting for a crash may be waiting forever.
REA Group’s marketing chief swaps Australia for the top job at Trade Me
Kul Singh led customer, product, technology and marketing teams at REA Group for a decade before accepting the chief executive role at Trade Me.
The 20% myth: how to steady skittish buyers and safeguard your vendor
Finance and agency leaders say hold-tenure data and High Court precedent both argue against timing the market, offering…
Green is the new gold: leafy canopy adds $237,000 to Melbourne homes
REIV's canopy study shows neighbouring suburbs like Frankston South and Frankston North diverge sharply in price, offering principals…
HIA tips home prices to turn positive again from early 2027
Population growth and household formation are outpacing new supply, and HIA's chief economist expects that shortage, not a…
The 25x mindset: How Alex Jordan turned a career-ending diagnosis into a 5-year reign as McGrath’s top agent
Vacancies climb to four-year high as renter instability persists
Rental stock improved in July for the first time in years, but new research shows tenant families – especially children – still face high turnover and financial strain in the private market.
The 18-month lifespan: How to beat PM burnout
Amid rising legislative complexity and tribunal workloads, one principal explains the daily practices that keep her property management team well beyond the industry norm.
Renting for life is now the plan, not the fallback, for many tenants
Modelling cited in the report suggests almost half of younger Australian households will still be renting privately past age 50 by 2040, reshaping how landlords should think about tenant retention.
Hope is not a strategy: Chris Hanley on trust, truth and moving stock
In the first track of The Edit, Samantha McLean and Chris Hanley get past the easy answers on trust, hard vendor conversations and the operating…
Happy people do more, and they love doing it
Walk into a property management business that's firing and you can feel it before anyone speaks. The energy is up. People are moving. The phone…
The thought we all have, but dare not say out loud
Top of the Props 2026 finalists take aim at property industry’s biggest pressure points
The lease mistakes costing you repeat commercial clients
Harcourts' head of commercial argues the real test of a lease comes years later, and sets out five common mistakes agents should steer clients away…
The silent commission killer: why agents lose 60 days every year
Pancho Mehrotra unpacks the psychology of prospecting avoidance and how to rewire your habits for maximum output.
Freedom is the hardest thing young agents have to manage
Urban Real Estate's Trent Brewer says flexibility without daily discipline is what actually derails new…
What really separates top agents in today’s market
Strip away the noise: why mastering communication, marketing, and negotiation beats every market shortcut
The behaviour you walk past is the behaviour you accept
Hannah Gill argues real estate culture is shaped less by strategy statements and more by…
How good agents learn from feedback without being ruled by it
Four practices for taking feedback seriously without taking it personally.
Shorts
Elite Agent launches Saved Articles, free for every reader
Have you ever found a headline interesting at a moment when you didn’t have time…
Proptech’s real problem isn’t the software, it’s the rollout
The biggest challenges facing Australia and New Zealand’s proptech sector are no longer technical. They…
San Francisco homes selling US$1m over asking amid AI boom
San Francisco’s housing market has flipped from a city people were leaving to one where…
The proptech push to finally unify your real estate tech stack
The modern real estate office has become a complex web of disconnected systems. What was…
Which Real Estate Jobs Deserve Claude Fable 5’s $1,000-an-Hour Brain
I’ve spent the past few days testing Claude Fable 5, Anthropic’s new top-of-the-range model, and…
The professor problem: Fiona Blayney on who is actually teaching your people
Hope is not a strategy: Chris Hanley on trust, truth and moving stock
How to Become the Answer AI Gives When Sellers Ask “Who’s the Best Agent?”
How AI-Powered DISC Profiling Can Win You More Listings
Stop Selling to Everyone: How AI Buyer Personas Can Transform Your Next Listing Presentation
The AI Edit Ep. 11: Your vendor isn’t online – here’s how AI can still help
PM/ONE 2026
13 – 14 Sep 2026
Sydney, NSW
Fiona Blayney / PM/ONE
Elite Retreat
23 – 26 May 2027
Nusa Dua, Bali
Elite Agent
Property Leaders Summit 2026
Tue 1 Sep 2026
TBC
Property Council of Australia
Real Estate Blue-print 16 – Queenstown
7 – 8 Sep 2026
Queenstown
Josh Phegan
The Business of Real Estate 2026
8 – 10 Sep 2026
Gold Coast, QLD
Michael Sheargold / Real Estate Results
