Auction as a method of negotiation: Gavin Croft

The National 2018 Auction Round Table presents some of our top Auctioneers giving their best tips for agents using Auction as a method of sale.

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In regards to auction, the one thing that I would have to say is that real estate agents look at it purely as a negotiation method. 
A lot of people talk about running the process and the reality is it’s very, very, similar, almost identical to a private treaty. The only difference is you’re making a decision to negotiate on a set date. 
So if you put that into perspective, it is still in negotiation as you do with private treaty, but there’s a lot more speed. It’s more dynamic, and a lot of people prefer to negotiate that way. Particularly when competition’s involved in playing people off. You can certainly get some wonderful outcomes.

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