SELLING + MARKETING PROPERTY
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Darren Krakowiak: 9 keys to smart commercial real estate negotiation
Strong negotiation skills can significantly enhance your commercial real estate success.
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Andy Reid: Auctions are a team effort, not a solo performance
The campaign’s run its course, the buyers have been through, and the crowd has formed.
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The psychology of home staging: influencing buyer perception
As a real estate agent, you understand the importance of presenting a property in its best light to attract potential buyers.
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10 ways to warm your home, and buyers’ appetites, this winter
As winter approaches (it certainly felt like it for me last weekend!), creating a warm and inviting atmosphere in the home becomes a top priority for many, including those selling their homes.
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Bianca Denham: What do sellers really want?
There’s a natural gap that exists between sellers and buyers, a tension that is to be expected in the course of every transaction.
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What to do when your business stalls
When it comes to moving your real estate business forward, that growth doesn’t have to be in a straight line.
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Claudio Encina: How to transform pain into pleasure for your vendors
Working with vendors to accept an offer can be challenging at times.
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Maximising sales with sustainable property styling
In today's real estate market, sustainability isn't just a buzzword; it's a critical factor influencing buyer decisions.
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The secret to selling $50 million worth of property in just one day
An incredible four-storey property, that the owners spent three years fighting in the Land and Environment Court to build in Greenhills Beach, has sold for about $16 million.
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Autumn styling to leave buyers inspired
As the leaves change and the weather cools down, Autumn provides the perfect opportunity for your vendors to style their homes with warm, inviting colours, ready for sale.
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10 property listing cliches and why you need to avoid them
My best friend is selling her property and, needless to say, it’s a bit of a stressful process.
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Nerida Conisbee: Why Australia’s luxury homes have outperformed the market
Over the past decade, luxury houses have experienced a far stronger rate of growth than the rest of the market.
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Colour splash: Beige bows out to vibrant 2024 interior trends
Bye, bye beige and hello colour!
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Maximising the allure: How to prepare homes for a new year sale
As you approach the end of the year, it’s time to put in some prep and get 2024 vendors ready for the opportunities that a new year brings.
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Nerida Consibee: Which suburbs do best over the summer months?
Spring is generally seen as the peak selling season.
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Spooktacular strategies: How to haunt your way to real estate success this Halloween
Spirits, spectres, and spooky properties! Halloween offers more than just treats and disguises.
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Justine Wilson: How to keep a property looking fresh on the market after Christmas
The festive season is fast approaching, and homeowners looking to sell their properties are eager to attract potential buyers.
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The Block’s marketing magic: lessons for real estate agents
There’s a lot more to marketing the high-end properties you find on The Block than simply throwing together a few photos and a quick listing description.
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How agents can dramatically improve their auction campaigns
The number one goal for most real estate agents when it comes to marketing a property, is to engage buyers.
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How to publish content marketing every single day without running out of ideas
In the real estate industry, you need to put your name in front of potential vendors all the time to create brand recognition and build trust.
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Justine Wilson: Why the living room is the hero of home styling
If your vendors are faced with budgetary constraints when it comes to home styling, don't fear, there are options.
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Nerida Conisbee: Will house prices drop now that supply is increasing?
House prices have been rising across Australia since the start of the year.
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Bianca Denham: Why your metrics matter in a shifting spring landscape
As a southern-state resident I, like many of my compatriots, am incredibly excited about spring.
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How to use auction to win more listings
It’s no surprise that the leading performers in nearly every marketplace across Australia are auction listing agents.
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Get your real estate stories in the news: 5 ways to woo journalists (including us!)
It’s an age-old question and one I’ve been asked a lot lately - “How can I get my story in Elite Agent/the media/the news?”
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Unlock the potential of outdoor space: Justine Wilson’s tips for creating an alfresco haven
As the vibrant seasons of spring and summer arrive, it traditionally means more listings and more sales.
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Tony Lombardi: 5 strategies to reap auction clearance success
Even in a challenging real estate market, auctions can be a powerful tool to generate a successful sale.
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Matt Leacy: How to make a splash with an idyllic pool
"There's plenty of space to add a pool!" It's a common phrase real estate agents use to entice buyers across Australia, but there's also a lot of work that goes into creating the ideal tropical oasis at home.
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Sensational styling to sell this spring
Spring is just around the corner, and if you and your vendors want to ensure your property styling is on-trend, Vault Interiors' interior design expert, Justine Wilson, knows exactly how you can appeal to buyers.
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Three ways to create leverage and scale your GCI in commercial real estate
There are three strategies that commercial real estate agents should implement if they want to take their production to even greater heights.
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Jesse Davidson: the benefits of auction
These days, we are all accustomed to seeing the headlines in the newspapers of properties selling at auction for well above their reserve prices.
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Caroline Bolderston: claiming your missing millions in missed listings
Have you ever wondered why it can be so hard to get market share or gain loyalty from potential clients?
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Auction floor dialogue: how to properly communicate with vendors and buyers on auction day
When an auction starts and the auctioneer calls for an opening bid, only to be met with a wall of silence, the problem often stems from what was not said before the auction began.
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Grey matters: Why buyers will pay more for dark grey interiors
Dusky, dramatic walls are transforming the real estate market as buyers bid more for homes adorned with dark grey interiors.
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How going live can get you more referrals
It’s no secret, I love digital marketing for growing rent rolls.
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