EA29
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EPM: Customer Service
What matters most
Why is there the need for more innovation in property management in Australia? It’s because renting a property is such a difficult experience in this country,filled with administrative tasks – from communicating with stakeholders, filing paperwork, meeting legal requirements or dealing with maintenance issues. This rings true for everyone involved in the process. Also, today’s customer expectations mean they have…
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Elite Agent
The ebbs and flows of real estate: Nathan Jones
The ebb and flow of the real estate industry in Australia has been well-documented over the past year, from ongoing discussions around the state of the market to the Royal Commission into Australia’s banking sector. However, it seems pertinent to reflect on the impact we have seen across the industry when it comes to the…
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Elite Agent
Forget the fast fix
There I was, staring into my old wardrobe. I say old not because it looks decrepit, but because it remains filled with my old clothes; clothes that belong to a body I’m yet to become reacquainted with. The evening was cold and, for the first time this year, my husband and I had a free pass to go out. I…
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Elite Agent
Know your numbers
It can be hard knowing which financial figures you should measure, monitor and manage in your property management business. As the business owner, you have a responsibility to know your agency’s numbers so you can keep everything on track. Here are five financial figures you should know in your property management business: 1. AVERAGE WEEKLY OR MONTHLY RENT You should…
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Elite Agent
Eyes on the prize
In life – and in real estate – change is the only constant. Australia has many property market dynamics, nearly all of which are changing from the slight to the seismic. The best way agents can strategise to thrive through the market’s inevitable changes is to have a plan they can implement daily – one that keeps their eyes on…
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Elite Agent
Transformation through innovation a winner for Noosa agency
Twenty minutes from the hustle and bustle of Noosa’s Hastings Street, Cooroy is a quintessential Queensland country town with one foot firmly planted in the future. Here, the focus is a vibrant community navigating the transition from farming and timber industries to a thriving residential and rural area that is in demand for families, treechangers…
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Elite Agent
Recruiting for performance
If you’re a manager or leader you will likely have come across the age-old challenge of balancing values with results. It’s a tough question; how do you create a sustainable culture that balances and upholds set values and is equally performance driven? In any team, there are usually four types of performers. Jack Welch, Chairman and CEO of General Electric…
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Elite Agent
The Great Equaliser: Caroline Bolderston
Have you ever watched The Amazing Race? Being a competitive person by nature, I love the concept of teams of two, racing around the world to be the first to the finish line. Not to mention they take home USD$1 million. One thing I realised from watching the reality show was the strategy involved in each episode. If no one…
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Elite Agent
18 things that will make you a better leader: Chris Hanley
Don’t ask successful people what they do now; ask them what they did back then to go from there to here. What did they change and what did they implement? I have found most people know what they need to do to be a better leader or salesperson or musician. When tested on what they need to do, most people…
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Elite Agent
Always be educating: Mark McLeod
Stock management and vendor education are, for many, among the most challenging tasks as a real estate agent. Following one of the deepest and longest sustained growth periods, many agents haven’t developed the skills or understanding needed in this section of the real estate process. This area can be difficult, daunting and, in many cases for the uninitiated and unprepared,…
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Brand Editorial
Is your workflow just a checklist in disguise?
At conferences I’ve been hearing words like “workflows”, “automation” and “AI” being thrown around. Understanding the nuances is key to making the right decisions for the future of your business. For this reason, let’s further investigate the use of the word “workflow”. Great technology is the difference between a simple digital checklist and automated workflows. Checklists assume property management is…
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Elite Agent
Winning campaign gives power to the people
There aren’t too many people more equipped to sing the praises of Keperra than Glen Milliner. A former Queensland cabinet minister, Glenand his wife Kay raised their three children in the family-friendly suburb nine kilometres north-west of the Brisbane CBD. In a 68-second Why Buy Here video for Harcourts Solutions, the couple face the camera to explain the amazing sporting…
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EPM: Ask The Expert
Should you buy or build your rent roll?
To buy or to build? That’s one of the age-old questions on many a principal’s mind when it comes to property management. Should they build their property management division from scratch, or will purchasing a rent roll offer the potential of sales and income stability that’s worth the investment? If you’re considering acquiring a portfolio, there are many factors you’ll…
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Elite Agent
Why workflow works wonders: Josh Phegan
I want you to imagine this one person, sitting in the room, at every meeting you have, listening intently and watching your every action. They are the customer, and they can’t believe how poorly the industry is serving them. There’s a massive upgrade required to thrive in this business, and it starts with workflow – you to your next customer.…
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Brand Editorial
Better buyer engagement: 30 minutes with DIAKRIT’s Dick Karlsson
We’ve heard it time and again, content is king of the digital realm. But in real estate, it’s not just any content that counts. In a slowing market, the buyer is in the driver’s seat, and they’re more educated, time-poor and expectant of service than at any time in the industry’s history. “It’s no secret in the last 12 to…
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Elite Agent
12 tips for better telephone technique
It seems like one of the simplest tasks – making a phone call. Yet it is one so many professionals, real estate agents included, fear and fail at. With that in mind, here are my top 12 tips for getting traction on the telephone, improving your telephone technique and, ultimately, boosting your sales performance. Familiarity breeds liking Do your homework…
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Elite Agent
The road less travelled
Mark Taylor has lived and breathed real estate his entire life. A third-generation agent, his family have been stalwarts of the industry since his grandfather first opened an agency in Sydney’s Inner West in 1926. Along the way, they have witnessed all the market highs and lows of the past century – The Great Depression, World War II, a ’60s…
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Elite Agent
The Wow Factor: How to market prestige property
Ballerinas dancing inside bubbles, weeping cherry trees, launch parties worth hundreds of thousands of dollars and curated dinners are among big-ticket ways prestige homes are marketed across the country. Forget quick photo shoots, 2D floor plans and a snappy artist’s sketch; prestige property marketing has reached epic proportions as developers and real estate agents seek to engage the five senses…
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EPM: Ask The Expert
Ask the coach – Supporting new leaders
Q: I’m a Principal used to managing the PM team, and I’ve just employed a new team leader. How do I step back and allow them to be successful? A: Stepping back and handing the reins over to someone new is a challenge, especially if that person is new to the leadership space. If they are an existing team member,…
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LEADERSHIP
The art of celebrating success
You’ve had a great few months, closed a lot of deals and the future pipeline looks great. You’ve taken a lot of affirmative action, spent time getting yourself and your team organised, and everything is moving along like clockwork. The problematic market only seems to fuel your desire to keep pushing forward and dealing with harsh market conditions, and clients…
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EPM: Productivity
Seven steps to maximise energy in your team
As I step into my 16th year of property management, I am blown away by the development we have seen in the system and support space. We are in an era where PM efficiencies are a hot topic and communication isn’t just important, it is expected of every team member across the rent roll. However, I am just as surprised…
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Elite Agent
How to get a more successful auction outcome: Andy Reid
Did you know there are 7.53 billion people on this planet? Based on that, it’s safe to say there is no magic formula for auction success. We are dealing with a lot of different people who all have different maps or views of the world. However, if you tune into your consumers and pay attention to when they get worked…
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Elite Agent
Strategies to reduce your break even point: John Knight
In the last month’s article, we talked about the one number every business owner needs to know – their breakeven point. Once you know your breakeven point, what do you do about it? Irrespective of how your specific market is travelling, the lower your breakeven point, the lower the risk in your business. The lower the risk in your business,…
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Elite Agent
Take back the market: Michael Coulson
When prospective clients ask how the market is going, how do you respond? Brutal honesty. I’ll tell them it is a tougher market than we’ve seen in a good 10 years or so, so that they’re not under any illusions or false expectations. We want to let them know that it’s not a great time to sell unless you’ve got…
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Elite Agent
Advocating for the industry: 30 minutes with Andrew Rechtman
A new frontier is fast approaching, and conquering its unique challenges is something to be done with a united, not a divided, approach. That’s the message from REA Group Executive General Manager of Residential Andrew Rechtman following the Industry Leadership Forum in New Zealand in April. With realestate.com.au hosting the forum, it was the ideal opportunity for the group to…
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Elite Agent
How to set boundaries and manage conflict
The competitive nature of the real estate industry automatically puts agents at higher risk of experiencing conflict at work, according to a subject expert. Known as The Conflict Whisperer, Scott Dutton says industries built on competition could often struggle with negative rivalry and employee battles. Such disruption could lead to missed listings, and poor sales results if issues aren’t resolved.…
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