Cassandra Charlesworth
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Brand Editorial
Better buyer engagement: 30 minutes with DIAKRIT’s Dick Karlsson
We’ve heard it time and again, content is king of the digital realm. But in real estate, it’s not just any content that counts. In a slowing market, the buyer is in the driver’s seat, and they’re more educated, time-poor and expectant of service than at any time in the industry’s history. “It’s no secret…
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Elite Agent
The road less travelled
Mark Taylor has lived and breathed real estate his entire life. A third-generation agent, his family have been stalwarts of the industry since his grandfather first opened an agency in Sydney’s Inner West in 1926. Along the way, they have witnessed all the market highs and lows of the past century – The Great Depression,…
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Elite Agent
Clock’s tickin’ – Qld and SA in recovery as NSW continues its decline, according to Herron Todd White
The Sunshine Coast and Bathurst are among areas sitting at the top of the property clock, bucking a trend which sees most of New South Wales in a steady decline, while much of regional Queensland begins its recovery. These are the latest insights from independent valuation and advisory firm Herron Todd White who also had…
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Real Estate Industry News
Ray White Norwood steps in to avert a “grinding” halt
Most real estate agents will tell you about the value of getting involved in their local community. In South Australia, Ray White Norwood recently took that commitment to a whole new level when they stepped in to assist after a workplace accident saw their favourite café “grinding” to a halt. Ray White Norwood principals Jason…
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Elite Agent
Top 10 Takeaways from AREC 2019 – Day 1
Todd Duncan – High trust selling Takeaway 1: “When you create trust, have confidence, and connect emotionally, you have less pricing pressure and greater sales growth.” In a keynote speech on high-trust selling that covered everything from confidence to finding the right clients, US sales entrepreneur and real estate broker Todd Duncan noted trust was…
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AREC 2019
Top takeaways from AREC 2019 – Day 2
Barbara Corcoran – The common traits of great superstars Takeaway 1: “Real estate is an entirely fair business. The better you are, the more you are paid. You are not getting anything you don’t deserve.” Day 2 of AREC kicked off with a lively satellite presentation from New York real estate queen Barbara Corcoran, who…
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Elite Agent
Thriving in the face of challenge: Ruma Mundi
A couple of months ago Ruma Mundi finally drew a line under what by anyone’s measure had been a stressful year. Personal circumstances and a series of business events had required the talented salesperson to draw on every ounce of resilience and tenacity she had. At her darkest moments Ruma admits she even pondered the…
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Elite Agent
Cindy Kennedy – A flair for real estate
For many, finding a body in a bathtub in your first week in real estate might just be enough to put you off a career in the industry for good. But for McGrath partner and Sydney Inner West sales agent Cindy Kennedy it taught her there’s always more to the story when it comes to…
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Elite Agent
Finding her confidence: Kylie Charlton
In Sandringham, Victoria, Hodges Real Estate director and sales agent Kylie Charlton has carved out a successful 28-year career based on the simple philosophy of placing herself in her client’s shoes. Now, she’ll share an insight into the lessons learned along the way at AREC 2019. Kylie Charlton freely admits she knew “absolutely nothing” about…
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Cover Stories
World-class service: Lisa Totaro
When Lisa Totaro first started in real estate fresh out of high school, she knew sales was the place she wanted to be. Now, just eight years after becoming an agent, Lisa is at the top of her game. Last year she was the only female to rank amongst SQM’s top 10 agents Australia-wide. This…
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Elite Agent
Mindset, marketing and knowledge the key to Steve Koerber’s success
In 2018, Ray White Remuera’s Steve Koerber reached a career milestone, clocking up a GCI of more than $2 million and ranking 7th internationally in the Ray White Group. It is a success that Steve attributes to a shift in thinking, pure hard work, and an unfailing passion for what he does. Now he’ll share…
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EPM
In too deep: How to manage property through natural disaster
Cassandra Charlesworth spoke to principals in Townsville and the Whitsundays to find out what that experience is like, and to understand the most effective strategies they implemented when dealing with these defining moments. Townsville Flooding: Ben Kingsberry, Harcourts As the rain continued to fall in Townsville on 31 January, Harcourts Kingsberry Principal Ben Kingsberry knew…
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EPM
‘Taylor-made’ service
Overlooking the azure blue of the Coral Sea and encompassing residential, rural and island communities, the Whitsundays is one of those laid-back lifestyle destinations where time tends to march at its own pace. Here the property market ebbs and flows in step with tourism highs and lows, construction ups and downs, and the on-again, off-again…
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Elite Agent
Real estate’s finest ready for the Ride to Provide
The challenge will see these real estate professionals cycle 500km across the rural countryside of Thailand, raising funds for Hands Across the Water. We caught up with just a few of the many agents taking part... What do you do in real estate when you hit the target you’ve been aiming for? You make the…
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