Elite Agent
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International Women’s Day: What it means to the real estate industry
To celebrate 2023’s International Women’s Day, we spoke to some of the most inspiring and influential leaders in the real industry to find out how real estate has changed in recent years, what needs to be done better and their advice for women starting out in the industry.
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Tim Duggan’s Cult Status: Five ideas that’ll help your business stand out
In his book Cult Status, Tim Duggan explores the strategies that businesses can use to create a loyal following of passionate fans.
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Going above and beyond: housing the Brady Bunch
Going “above and beyond” to help her tenants find a home or settle in once they’re there isn’t something unique for Monique Fildes.
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Sharon Fox Slater: under pressure – the impact of cost-of-living on landlords and tenants
It’s not nice to say, but between high inflation and rising interest rates, making ends meet is becoming an ever-burgeoning problem for many households.
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Jack Henderson: building a brand through engaging content
When Jack Henderson left school, becoming a buyers ‘ advocate wasn’t on his radar.
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Thomas McGlynn: The CEO Mindset
In the first edition of this exclusive quarterly series, Thomas reveals key strategies, tips, and mindset shifts to help you level up in 2023.
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Manos Findikakis: embrace the lead generation basics
The reality is lead generation is a career necessity, but it is not a complex science, and often it’s as simple as seeing opportunities that are right in front of you, each and every day.
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Nerida Conisbee: housing construction not keeping up with population growth
Australia’s population growth increased by 290,000 people in the 12 months to June 2022 and this rate of increase is expected to continue to increase this year.
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Cara Faulkner: 6 steps to create a Facebook strategy that works
When they say you need to be on Facebook, it’s true. As the world’s largest social media platform, it has more active users than any other channel. No doubt some of these users are real estate prospects looking for an agent like you.
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How these PMs are tackling the tough rent rise conversation
Raising the rent can be an emotionally fraught process at the best of times, let alone during a cost of living crisis. But there are steps you can take that'll make the end outcome easier for both tenants and landlords, according to Spruce Real Estate founder, Alana Spruce and the leader of Best Nest Property Management Alison Hatch.
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John Hellaby: the secret to work/life balance
Over the past 10 years, the answer to every problem in real estate has been “work harder” – but if we look at the truly successful agents, they’re not working harder, they’re working smarter.
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The science of real estate: how to find your groove
The 5am club, the 9am call list and ‘win the morning, win the day’ - Chances are you’ve heard each of these sentiments once or twice in your career but does that mean they’re right for you?
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Madison Sutton: how to ace social media and build a global following
Madison Sutton has had a meteoric rise in real estate.
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5 things real estate agents can do with ChatGPT
ChatGPT is the AI tool taking the world by storm, and the real estate industry is no exception.
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Melina Cruickshank: driving new business
REA is continuing to invest in our fast-growing Agency Marketplace.
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Digital Live Charity Ride: the ride that changes lives
We know real estate professionals are a philanthropic bunch, but perhaps none more so than those who take on the tough 500km Digital Live Charity Ride in Thailand. Since 2019, more than $1 million has been raised for Hands Across the Water, a charity that provides education and shelter to some of Thailand's most vulnerable children. Here, founder of the…
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Zoom open homes tell the real story behind your listings
Zoom is a powerful tool in the real estate industry, as it provides agents with a unique opportunity to bring the open house experience to life.
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Generative AI: The rise of the machines
While the real estate industry has always been accustomed to change, the arrival of generative AI is already making enough waves for commentators to consider its inception a game changer in so many different areas of the property community.
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Nerida Conisbee: solving Australia’s rental spiral
We need more rental properties. The problem is that the group that funds most of them isn’t too keen on supplying more right now.
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10 AI-powered strategies for commercial real estate agents to grow their business
By now, you probably already know that ChatGPT is a chatbot program that uses natural language processing technology to generate responses to user input.
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Manos Findikakis: move past the organised chaos into dollar productive activity
We’ve all been there… the workday starts with the best of intentions but quickly gets derailed by organised chaos.
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Privacy laws: things are about to change
Privacy has always been an important issue but never more so than since big businesses like Optus and Medibank were targeted by hackers in 2022, resulting in the public release of thousands of customers’ personal information. As a result of the backlash, new changes have been introduced in the Privacy Act 1988 which can have serious impact on business owners,…
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Ribbit, ribbit: why Emma Clements best advice involves amphibians
Emma Clements started her working career like many Aussie teenagers do, working at McDonald's. And it was at the golden arches the Stean Nicholls Business Development and Leasing Manager developed the strong work ethic that still serves her well today. Here, Emma shares her goals for the next 12 months and why her best piece of advice involves amphibians.
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Agents got talent: kicking goals in the ring
Real estate professionals by day and singers, actors, reptile experts and kickboxers by night, many agents have hidden skills their clients don’t suspect. In part two of our Agents got talent special report, Noel Mengel sat down with industry high-achievers to uncover their alter-egos’ talents and how they’ve helped them in their real estate careers.
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YouTube tips for real estate agents
As a real estate agent, it's important to utilise all the tools available to reach a wide audience and showcase your listings.
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Why 2023 is the year to be your own boss
Opening that clean page in your new yearly diary should be like a shot of energy into your career. You start the year with a clean slate. It is the time for action on those plans you have kept putting on the backburner, waiting for the time to be right.
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Matt Lahood: how to create a bulletproof real estate business
I’ve never been one to put the day-to-day of real estate into a rigid little box. What inspires me is the freedom this industry brings - the freedom to create your own success in your own fashion.
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Agents got talent: never smile at a crocodile
Real estate professionals by day and singers, actors, reptile experts and kickboxers by night, many agents have hidden skills their clients don't suspect. Noel Mengel sat down with four industry high-achievers to uncover their alter-egos' talents and how they've helped them in their real estate careers.
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Realestate.com.au Launches New Marketing Campaign for Property Valuation Estimate Product
Realestate.com.au has announced the introduction of a marketing campaign focused on its property valuation estimate product, realEstimateTM. The product offers property owners a free and instant estimate of their home’s value and provides unique insights into the market. The campaign will the various tools and experiences available to property owners, including the ability to track the value of their property…
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Manos Findikakis: why speed is currency
Imagine this - you’re about to make one of the biggest emotional and financial decisions of your life.
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Fiona Blayney: the art of responsible leadership
I recently met a friend for lunch, and what we discussed resonated with me long after I digested the delicious poke bowl I ordered.
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Julie Gauci: the power of auctions in regional areas
Julie Gauci’s career in real estate started as a 19-year-old receptionist before evolving over 20 years into a sales powerhouse writing $1.7 million GCI in 2022 as Principal of Ray White Culburra Beach.
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Shane Kempton: the chief executive officer 2.0
Second chances in life, especially in leadership and the corporate world, are a scarce and precious thing.
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Can you correct the dark traits of leadership?
What do you define as good leadership behaviour? What are the problems when leadership fails to inspire people and achieve the business's goals?
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Imogen Callister: How to stand out on social media
I speak to agents across the globe each day, and they ask me, "How do I get more followers and likes?”
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