Real Estate Tech & Social

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  • Photo of Together with technology

    Together with technology

    One day, in the not too distant future, instead of booking a photographer you might find yourself launching a flying drone into a property. It will scan the house in a few minutes and allow you to upload three 3D portal images directly to realestate.com.au. Maybe it won’t be you who does the launching. Maybe…

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  • Photo of The new frontier of auctioneering

    The new frontier of auctioneering

    David Scholes has carved out a hugely successful career as a real estate auctioneer. His former business AuctionWorks handles over 70% of commercial property auctions on the Australian Eastern Seaboard and David has personally called about 35,000 transactions. But he didn’t necessarily start with aspirations to be in real estate, nor in auctioneering. Instead, the…

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  • Photo of Tech startups making waves

    Tech startups making waves

    Wouldn’t it be great if you could predict the price a home would sell for? Don’t you wish you could pay your selling agent a set fee based on the listing price of your home instead of the sale price? Do you yearn for a real estate assistant to help you wade through the millions…

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  • Photo of Elite Agent primer: Walk on the wide side

    Elite Agent primer: Walk on the wide side

    Apple and Amazon have drawn battle lines for the smart home, with their products Wideband and Sidewalk. The Internet of Things technology is impacting the real estate  industry in a big way.  This is because this new technology handles a large number of devices including lighting systems and thermostats as well as electrical outlets and…

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  • Photo of 5 ways real estate businesses can save money on technology

    5 ways real estate businesses can save money on technology

    I may not be across every technology opportunity in the industry, but I do see the impact it can have on a business. More specifically, I see the impact technology changes can have on its bottom-line profitability. If you can juggle the changes required to introduce new technology, the rewards can be huge. Get it…

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  • Photo of Sales agent commissions tied to vendor ratings

    Sales agent commissions tied to vendor ratings

    A Brisbane-based business has established the nation’s first carrot-and-stick agency model – and it gives clients direct influence on how much agents can earn. Under the model introduced by UrbanX, vendors can rate their sales agents, with the size of agent's commissions on the line, if their service and results prove to be regularly sub-par.…

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  • Photo of Elite Agent primer: 5 ways 5G could impact the property industry

    Elite Agent primer: 5 ways 5G could impact the property industry

    What is 5G? 5G is rapidly rolling out in many countries throughout the world and is the latest evolution of mobile connectivity. A step up from the current 4G, it plans to be more reliable and faster than its predecessor and could impact the property industry in a few different ways. Telstra has enabled 5G…

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  • Photo of Protect yourself, your business and your data from hackers

    Protect yourself, your business and your data from hackers

    Australia’s strong economy, along with high rates of internet and new technology adoption, has made our country, a lucrative target for attacks. Here’s two ways to protect yourself from hackers. Imagine this: Your client is ready to purchase their first home! You share bank details with them via email and SMS. Unfortunately, this leaves you…

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  • Photo of What happened in Vegas: Dave Stewart

    What happened in Vegas: Dave Stewart

    Last month I made the long-haul flight (in cattle class) over to the States to attend the Inman conference. For those of you who don’t know, Inman has two major conferences a year. One in January in New York and one in August that was, up until this year, held in San Francisco. This year…

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  • Photo of Property Tree surpasses 3500 customers as cloud adoption increases in Australian real estate industry

    Property Tree surpasses 3500 customers as cloud adoption increases in Australian real estate industry

    Almost twice as many agencies now use cloud technology over server-based software, according to research by Rockend, who note 62 per cent of property management agencies rely on the cloud in an increasingly fragmented market. MRI Software Company, Rockend, is seeing this within its own cloud-based suite, with Property Tree surpassing the 3500 active customer…

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  • Photo of Timeliness, insight, perspective: A look into REA’s new reporting tools

    Timeliness, insight, perspective: A look into REA’s new reporting tools

    Ben Auchettl understands the key to a successful marketing campaign is being armed with the right knowledge. The realestate.com.au National Sales Director knows agencies and agents need to watch the market to get a handle on what branding and advertising strategies are working right now. Ben, who is also responsible for products such as Premiere,…

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  • Photo of Meeting on the move

    Meeting on the move

    When it comes to servicing vendors and buyers, today’s real estate agent is on the hunt for every edge to stay ahead of the game. The big question is, how are you using technology to make this more straightforward? More than ever, high-level teams need to be able to work remotely as they are always…

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  • Photo of Digital Live to return in 2020

    Digital Live to return in 2020

    Digital Live will be back bigger and better than ever next year, with one concrete purpose; to move the real estate industry forward in its knowledge of all things digital, while improving access to education for disadvantaged children. It’s no secret that the digital world can be confusing. In an ever-changing market driven by digital,…

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  • Photo of Growing your adjacency revenue the easy way

    Growing your adjacency revenue the easy way

    With declining fees and falling revenue streams hurting many agents around the country, it is more important than ever to maximise every cent you’re earning. A new product allows real estate agents to monetise many of their preferred supplier relationships and create an additional passive stream of income for both agents and agencies. ezecomply starts…

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  • Photo of CEO warns real estate industry has reached its ‘technology intersection’

    CEO warns real estate industry has reached its ‘technology intersection’

    Douglas Driscoll, CEO of award-winning real estate group Starr Partners, believes the real estate sector has reached its ‘technology intersection’. While innovation enables agents to automate and digitise their processes, he says it poses problems for an industry that needs to learn how to strike a better balance between implementing cutting-edge technologies and retaining the right…

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  • Photo of Better buyer engagement: 30 minutes with DIAKRIT’s Dick Karlsson

    Better buyer engagement: 30 minutes with DIAKRIT’s Dick Karlsson

    We’ve heard it time and again, content is king of the digital realm. But in real estate, it’s not just any content that counts. In a slowing market, the buyer is in the driver’s seat, and they’re more educated, time-poor and expectant of service than at any time in the industry’s history. “It’s no secret…

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  • Photo of To market, to market

    To market, to market

    Bread, milk, butter and a house. That may seem like a highly unusual, if not impossible, shopping list but modern technology has combined with the smarts of a Melbourne real estate innovator to make it possible to buy a home at the same time as picking up the groceries. Market Share Property’s David Stewart won…

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  • Photo of Agents, tech or both? The agency of the future

    Agents, tech or both? The agency of the future

    Advances in technology shape every aspect of our daily lives, from smart kitchen appliances to the implementation of 5G. Conversations have turned from how Augmented Reality (AR) will impact society to how Artificial Intelligence (AI) will revolutionise life as we know it, even the real estate market, and it’s going to happen sooner than you…

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  • Photo of How to boost your website traffic through search keywords: Lucas Bikowski

    How to boost your website traffic through search keywords: Lucas Bikowski

    Understanding the keyword research process is key to earn a high ranking on search engine pages, especially with users relying on Google for their queries. Keyword research is the process of discovering the specific words and phrases potential customers are typing into search engines to find agencies in your area. This requires you to research…

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  • Photo of Time for a technology appraisal?

    Time for a technology appraisal?

    It’s that time of year again; the holiday break is a distant memory and our focus shifts to hustling hard and chasing sales targets. But there’s no point focusing on your goals if the things surrounding you in your business are holding you back. Having your tech audited and analysed early in the year can…

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  • Photo of Can your digital marketing be streamlined?

    Can your digital marketing be streamlined?

    What can you tell us about Artspeed Evo? Artspeed Evo will revolutionise the way agencies tackle their marketing. The dynamic elastic templates reduce the number of artwork templates for most brands by typically 90 per cent. Think about that for a second. Most brands require hundreds and sometimes more than a thousand templates to deal…

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  • Photo of The real deal : Josh Phegan

    The real deal : Josh Phegan

    The five to eight-year short-term debt cycle has entered a new phase. After unprecedented growth we’ve moved into contraction. Since the GFC, world banks have flooded the market with cheap credit. Cheap money leads to an increased supply of cash.   People rushed to the banks, borrowed money at low interest rates and bought. They bought houses,…

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  • Photo of To 2020 and beyond- REIQ summit 2019

    To 2020 and beyond- REIQ summit 2019

    With the evolution of technology, digital creations and products, virtual reality and artificial intelligence progressing at warp speed, you’d be forgiven for thinking we humans may be living on borrowed time. Steve himself is a champion of change and a leader in the futurist thinking world. He has developed a full-sized, air-powered Lego hot rod,…

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  • Photo of Smart screens that can double up as splashbacks: the latest tech release from CES

    Smart screens that can double up as splashbacks: the latest tech release from CES

    This year’s CES was the biggest and brightest in the event’s history, with 180,000 people in attendance as 4,500 exhibitors showcased their wares. Among those leading the charge were innovators in the smart home, with a range of new gadgets and new technology set to hit the market this year. So what are the major…

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  • Photo of You had me at hello: Why a good customer service experience starts at enquiry

    You had me at hello: Why a good customer service experience starts at enquiry

    When you purchase a $10 item from an online retailer like Amazon you will receive a confirmation for your purchase in close to real time. Amazon will also let you know when to expect your delivery, if there are any delays and ask you for feedback after you have received your goods. All for a…

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  • Photo of Introducing your Digital Twin in 2019

    Introducing your Digital Twin in 2019

    This year will see the Australian real estate industry welcome a new breed of agent: the digital twin. Most existing examples of a digital twin in real estate refer to the creation of digital replicas of actual properties using the internet of things. But what about a digital twin of yourself working with you to…

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  • Photo of Three things that will make your website more attractive to clients

    Three things that will make your website more attractive to clients

    To the uninitiated, search engine optimisation (SEO) can seem incredibly complex. Experts will tell you it is a constantly changing discipline and requires a great deal of attention for it to work effectively. Although individual tactics and strategies may vary depending on search engine algorithm updates, there are fundamental SEO guidelines that should be simple…

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  • Photo of The story behind realestate.com.au’s most-clicked listing of 2018

    The story behind realestate.com.au’s most-clicked listing of 2018

    After languishing on the market for three years, a property in Victoria’s Narre Warren North sold this year with Kristen Turner of Peake Real Estate who took over the listing in April. Not only did Ms Turner secure a record price for the home, it also become the most-clicked on realestate.com.au for 2018 - finding…

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  • Photo of How having a ‘tech startup’ mentality can make you more successful

    How having a ‘tech startup’ mentality can make you more successful

    Before some bright spark in China invented the compass in 206 BC – the west didn’t get their version until AD 1190 – navigators used the North Star to find their way home (trivia!). Today, North Star metrics (NSMs for short) are used to guide the ‘hacking’ techniques used to drive the growth of many of…

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  • Photo of Laptops or Tablets?

    Laptops or Tablets?

    It’s that time of year when we find ourselves looking at what we can do to improve our output and productivity moving into the new year, or maybe we are thinking of getting ourselves a Christmas present. Either way, it’s a good excuse to look at some nice bright and shiny toys. One of the main…

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  • Photo of Data is the new vehicle. Here are your top driving tips.

    Data is the new vehicle. Here are your top driving tips.

    Make no mistake: the race is on and it won’t be long until you're lapped. For agents who don’t plan to stick their head in the sand, Laing+Simmons has come up with the top driving tips to steer through the new, uncharted real estate landscape. Ask your crew for their real-tech plan Most franchisees who…

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  • Photo of Conquering the digital frontier: Mary Meeker

    Conquering the digital frontier: Mary Meeker

    Each year venture capitalist and former Wall Street analyst Mary Meeker trawls the deepest, darkest depths of internet data to examine the state of play. The result is her seminal Internet Trends Report, and it informs the decision-making of small and big business alike. This year Meeker’s insight confirms a series of big-ticket trends that…

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  • Photo of UK’s Goodlord platform seeks to streamline the rental process

    UK’s Goodlord platform seeks to streamline the rental process

    A UK company is working to simplify the rental process, digitising everything from document signing to tenancy history checks with the aim to better cater to "Generation Rent". Goodlord was founded in 2014 in a bid to make renting as efficient as making a purchase online or ordering a takeaway. Its services include automatic contract…

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  • Photo of 7 tactics to make your website listing stand out from the competition

    7 tactics to make your website listing stand out from the competition

    With millions of local real estate websites trying to get ahead of your own agency website on Google and other search engines, you need a strategy to ensure yours stands out from the competition. The higher your website listing is on a search engine page, the more traffic your website is likely to generate. Focusing…

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  • Photo of The Ride to Provide 2019 – Digital Live

    The Ride to Provide 2019 – Digital Live

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