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TECH + SOCIAL
Why 2025 Is the Year to Start Using Video Marketing Tools in Your Real Estate Business
Looking for real estate marketing solutions? Discover the power of video marketing and explore the best real estate tools for agents.
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BEST PRACTICE
Level up: personal development strategies for real estate success
What’s the difference between a good real estate agent and a great one? The answer isn’t a bigger property portfolio or more closed deals - it’s personal growth.
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Elite Agent
The case for keeping real estate deregulated
Paul Curtin, co-founder of Place, has long championed the importance of keeping the sector accessible and innovative.
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Elite Agent
Leadership lessons from a 3x property management growth journey: Marcel Dybner
Six years ago, I sat in a Transform coaching session, overwhelmed but determined, as I faced an important career realisation: to grow our business, I first needed to grow as a leader.
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Elite Agent
Bathroom trends for today and tomorrow
Got a vendor that needs inspiration to do up their bathroom? Or perhaps a buyer looking to renovate?
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BEST PRACTICE
Reclaiming lost productivity in a real estate office
Too much to do and too little time.
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INDUSTRY NEWS
How to perfect your prompt writing for ChatGPT, Midjourney and other AI generators
Generative AI is having a moment. ChatGPT and art generators such as DALL-E 2, Stable Diffusion and Midjourney have proven their potential, and now millions are wracking their brains over how to get their outputs to look something like the vision in their head.
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Elite Agent
Perfecting your prompt writing for ChatGPT, Midjourney and other AI generators
Generative AI is having a moment. ChatGPT and art generators such as DALL-E 2, Stable Diffusion and Midjourney have proven their potential, and now millions are wracking their brains over how to get their outputs to look something like the vision in their head. This is the goal of prompt engineering: the skill of crafting an input to deliver a…
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WEIRD AND WONDERFUL
Justine Wilson: 5 steps to winter styling
Leading Sydney-based property stylist Justine Wilson from Vault Interiors shares her 2022 tips to create a cocooning, welcoming environment as we shift to winter selling and indoor living
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WEIRD AND WONDERFUL
Autumn styling with Justine Wilson
Leading Sydney Property Stylist, Justine Wilson shares her favourite season of the year’s tips and tricks to get on trend in the home this autumn. From colour palettes to texture, patterns and adding some ambience, Justine provides solutions for every room in the home.
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TECH + SOCIAL
Top 10 real estate social media marketing tips for real estate agents
Social media is the highest lead generator for property businesses.
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INDUSTRY NEWS
What makes an ideal commercial property for an investor?
The commercial property sector in Australia has shown signs of getting hot after more than a year beset by the COVID pandemic.
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Real Estate News
“It’s as if home building can’t scale up”: Here are 10 graphs that tell interesting stories about Australia (and real estate) in 2021
“One of the first things you have to decide on with a musical is why should there be songs.” The person speaking is Stephen Sondheim, the writer of some of the best songs for musicals in the 20th century, who died in November aged 91. You can put songs in any story, but what I think you have to look…
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TECH + SOCIAL
How to avoid these seven common website mistakes that could be losing you leads
Digital marketing is a vital component in today's market. But as SEO continue to evolve, it can be difficult to keep your website up-to-date
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OPINION
Why serial entrepreneur Nick Bell has 10 mentors at the one time (and why you should too)
Five-time AFR Young Rich Lister Nick Bell shares how he reached his goals with the assistance of 10 different mentors
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BTW
Unity is key to fighting COVID-19 as the property industry takes another hit
Since the onset of the COVID-19 pandemic, the Australian real estate industry has been in the headlines for record property prices but we too have had to run our own unique course. In March 2020, our workforce of Australian property managers was handed a government policy to implement: rental eviction moratoriums. Property managers in every single jurisdiction did the heavy…
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Real Estate News
The lesson for Australia out of Victoria’s property tax hikes: two out of three ain’t bad
Victorian treasurer Tim Pallas’s three-pronged strategy to raise an extra $2.7 billion in property taxes over the next four years is a case of two out of three ain’t bad, writes Brendan Coates.
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Elite Agent
The home renovation equation: A personal finance expert explains
Home renovation has long been something of a national sport for many Australians, but community demand for home fix-ups has reached fever pitch since the pandemic.
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Real Estate News
Would scrapping negative gearing lead to more affordable house prices?
House prices are back in the news, and out of control. In the past three months the median house price in Sydney has risen by more than A$100,000 to A$1.12 million.
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Real Estate News
Build-to-rent surge will change apartment living for Australians, but for better or worse?
Australia’s emerging build-to-rent sector is growing — “booming” by some accounts with a 70 per cent jump in value in the past year.
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Real Estate Content
Why isn’t there a big increase in tiny house living?
Heather Shearer, Research Fellow, Cities Research Institute, Griffith University and Paul Burton, Professor of Urban Management & Planning and Director, Cities Research Institute Griffith University, contributed this article to The Conversation. The original title was Loving the idea of tiny house living, even if you don’t live in one.
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OPINION
What if Google does pull its search engine out of Australia?
The Australian government’s push to make Google pay news organisations for linking to their content has seen the search giant threaten to pull out of Australia.
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Elite Agent
The hits and misses for commercial property in 2021
COVID-19 changed the way we do commercial property, potentially forever says to Steve Palise, commercial property expert and author.
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Elite Agent
Renters in Victoria soon won’t have to deal with dodgy heaters and insulation
Renters will no longer have to contend with poorly insulated homes and Victoria will move closer towards 7-star home efficiency standards under a A$797 million plan announced this week. It’s purportedly the biggest energy efficiency scheme in any Australian state’s history. Energy efficiency essentially means using less energy to perform the same job. It’s…
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Elite Agent
A third of our waste comes from buildings. This one’s designed for reuse and cuts emissions by 88%
Designing buildings so they can easily be taken apart and the materials reused provides a feasible and commercial pathway for minimising waste and greenhouse gas emissions.
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OPINION
$1 billion per year (or less) could halve rental housing stress
COVID has shown us what’s possible when it comes to alleviating poverty. For six months JobSeeker payments were doubled and then maintained at a level 50 per cent above normal. When the bonus finishes at year end it is likely to be permanently increased for the first time in almost 30 years. Commonwealth rent assistance could do with the same sort of attention. Rent assistance…
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OPINION
The suburbs are the future of post-COVID retail
The COVID-19 pandemic delivered a body blow to CBD retailers, but it’s just the latest of their challenges in recent years.
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Elite Agent
Healthy housing agenda needed
The World Health Organisation has always been interested in housing as one of the big “causes of the causes”, of the social determinants, of health. The WHO launched evidence-based guidelines for healthy housing policies in 2019. Australia is behind the eight ball on healthy housing. Other governments, including in the United States, United Kingdom and New…
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Real Estate News
Why more housing stimulus will be needed to sustain recovery
In response to the COVID-19 recession, federal, state and territory governments quickly provided support to the housing industry for two reasons. First, to safeguard jobs and, second, because investment in the housing and construction industries has a high economic multiplier effect. However, new research released today shows further housing stimulus measures will be essential to help drive an economic recovery into 2021…
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Elite Agent
The social science behind auctions
More than ever before, auctions shape the economy. Sites such as eBay have made them an everyday transaction. The placement of every Google ad is priced by an instantaneous mini-auction. Governments use them to allocate radio spectrum and to run emissions trading schemes. The 2020 Nobel Prize in economics has been awarded to two Americans, Paul Milgrom and Robert Wilson, for their work in analysing…
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Elite Agent
Am I coping well during the pandemic?
The pandemic has posed unprecedented challenges. Many of us have lost work, gained carer responsibilities and grappled with social isolation. Experts have warned of a looming wave of mental illness as a result.
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Elite Agent
Why do some people struggle to make ‘healthy’ decisions, day after day?
To navigate our way through the world, we constantly make choices. While we’ve all made our fair share of regrettable ones, most of us eventually learn from these – and we generally take this ability for granted.
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OPINION
COVID impacts demand a change of plan: from commuting to living locally
Long-term planning has delivered mass transit systems to cater for high-patronage, hub-and-spoke transport systems. Unfortunately, this has left many city residents without basic access to public transport services. And we could never have planned for the impacts of COVID-19. Our previous plans were based on the best available data at the time. Today, these plans must be critically reviewed using new…
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Elite Agent
Cutting JobSeeker payments will cause crippling rental stress in our cities
As soon as the COVID-19 pandemic caused businesses to shut down, state governments acted to avoid evictions by introducing moratoriums, and the federal government introduced the Coronavirus Supplement of A$550 on top of the fortnightly JobSeeker payment. These measures were intended to enable 1.6 million Australians to ride out the pandemic-related business shutdowns. This welcome…
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Elite Agent
It’s about to become easier to lend irresponsibly, to help the recovery
What used to be known as a requirement to lend responsibly is now regarded as red tape.
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