CONTRIBUTORS
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The principal’s playbook: How to ensure you’re indispensable
How modern real estate principals can lead, align teams, and stay relevant in a rapidly evolving market
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How Millennials and Gen Z are reshaping real estate
Katrina Tarrant, CEO Harcourts NSW on what the next generation really wants and how we need to change our sales approach.
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Do more deals by Christmas
With only a few weeks left in the year, it’s crunch time for commercial real estate agents.
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No versus know: the role of emotional intelligence in decision making
In the fast-paced world of real estate, the ability to make quick, effective decisions is critical. However, Adrian Knowles, CEO of Harcourts Australia, explains the distinction between "No" and "Know" can often make a world of difference.
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Auctioneers and agents: teaming up for big wins
Auction Day…for many, the focus is purely on the transaction.
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Harnessing the power of self-talk: turning your inner voice into your strongest ally
Our inner voice, the constant chatter in our minds, can be the most impactful voice we will ever listen to.
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Delving Deeper Through a Long-term Marketing lens
Whether directly or indirectly, marketing value is typically expressed in terms of return on investment, but Laing+Simmons CEO and REIA President Leanne Pilkington says there are ways to nurture clients beyond the transaction which deliver a greater depth of meaning to your brand and message. There are many tactics and initiatives agents can use which fall under the umbrella of…
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Are we experiencing a Spring oversupply?
August has seen a spike in new listings as well as a spike in auction listings in our company.
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Elite Agent: 10 Years of Championing Real Estate Excellence
On September 15, 2014, I nervously hit refresh on my Facebook feed every minute or so as the first print issue of Elite Agent landed on desks across the country. I felt like a Masterchef contestant on the long walk to the judges for feedback on a dish I had lovingly created, and this was like a moment of truth.…
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Theft at rentals – how landlord insurance steps in
Discovering a theft has occurred at a rental you manage is always unwelcome – there are notifications to make, inspections to undertake, reports to fill in… There is also a good chance you will need to assist your landlord client with their insurance claim, so it helps to be prepared.
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Creating a sense of urgency … without pressure
We've all felt it—that invisible weight pressing down, the "emotional shrapnel" of stress.
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Are you marketing with a blindfold on?
TikTok uses 78 data points to form a complete picture of you. How many data points are we using to understand our clients before throwing marketing dollars into the wind?
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Mark McLeod: Is marketing just an illusion?
Whenever I’m asked to comment on marketing in the real estate industry I always start with this quote. “The problem with communication is the illusion that it has taken place.”
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What impact will the permanent underquoting taskforce have in Victoria?
Consumer Affairs in VIC drew a bit of a line in the sand this week, declaring that their 2-year taskforce ‘trial’ to police underquoting challenges was a success and they were making the taskforce a permanent fixture in their outfit.
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Darren Krakowiak’s guide to personal branding on social media in commercial real estate
In today's digitally connected world, social media has become an indispensable tool for building a personal brand.
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Top five Spring home styling trends and how to achieve them on a budget
With the cost of living being a significant concern for many Australians, Justine Wilson, founder of Vault Interiors shares her top tips on how to achieve Spring looks without breaking the bank.
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Why building sums insured need to increase each year
If your landlord clients are looking at taking out or renewing a policy that includes building cover, it is important that they keep their eye on the sum insured.
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Bianca Denham: real life insights for success
We have just wrapped Ray White's 2024 Emerging Elite conference in Sydney. I love the feeling that you get from a conference.
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How to supercharge your property management portfolio in today’s market
Australia's residential rental market has faced significant upheaval in recent years. With rising interest rates, new legislation, and industry turnover (especially during the pandemic) many landlords have exited the market. Property managers now find themselves in a position where growth is essential for survival.
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Shane Kempton: the Olympian mindset in real estate
The games of the 33rd Olympiad has just come to an end and, as someone who has spent years coaching and mentoring professionals in this industry, I've come to realise that the journey of a real estate professional mirrors that of an Olympic athlete.
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10 mistakes homeowners make when styling a home for sale
When it comes to styling a home for sale, there's a lot that homeowners do right.
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Are written contracts key to employee or contractor status?
You’re probably just caught up on all the different factors you need to consider when determining if your contractor really is a contractor, or if they might just be an employee.
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Beyond blame: The complex housing paradox facing Australia’s Baby Boomers
Despite widespread belief Baby Boomers are primarily responsible for Australia's housing market woes, the reality is far more complex.
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Andy Reid: The value of loyalty – affinity, attachment and trust
One of the biggest leaks in the bottom line of a business P&L can be attributed to concerns around loyalty, from both customers as well as the people in your business.
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Next generation property management: how to use tech to decrease overheads, improve productivity and boost your brand
As your business scales and evolves, integrating advanced technological solutions becomes essential to maintaining operational efficiency and competitive advantage.
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Bianca Denham: Three most highly valued skills of our best real estate agents
I was recently interviewed about what vendors should look for in a real estate agent.
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Apartment living: The way of the future
As urbanisation accelerates and cities continue to expand, the demand for efficient, sustainable, and affordable housing solutions is becoming more pressing. Adrian Wilson, Founder and Director of Ayre Real Estate, advocates for apartment living as the optimal solution for modern urban dwellers.
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Shane Lavagna-Slater: Getting a premium for your rent roll sale with RentPay
When it comes to ascertaining the value of a rent roll, there’s a lot more to it than simply considering the number of properties under management or the average annual management income.
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Landlord insurance: safeguarding investments from costly disasters
Agents are no strangers to insurance – they usually seek cover for the agency premises and its contents, their directors and workers, public liability and professional indemnity, and cover for other business interruption, cyber and financial risks.
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The essential ingredients for new financial year success
As you embark on a new financial year, many of you are eagerly setting new goals and business plans.
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Seasonal staging: adapting properties for different seasons
As the seasons change, so do the preferences and perceptions of potential home buyers.
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Darren Krakowiak: 9 keys to smart commercial real estate negotiation
Strong negotiation skills can significantly enhance your commercial real estate success.
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Next generation property management: how to structure your team as your business grows
A well-defined and adaptable team structure is essential for the sustained growth and scalability of your property management business.
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Transform your career: 9 tough questions to ask yourself now
Success is a constant journey of self-evaluation and growth.
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Mark McLeod: Three secrets to boost your business
If there was ever a real estate industry guru, someone every agent knows and respects, it’s Mark McLeod.
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