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Opinion

Sharp perspectives from voices inside and outside the industry. Op-eds, columns, and expert commentary on where real estate is heading – and where it should be.

Cut-paper collage of a magnifying glass hovering over rows of identical stamped houses, with one warmly lit, hand-crafted house standing out under the lens
Opinion

Google won’t say what its new spam update is hunting (but we can probably guess)

The third spam crackdown of 2026 arrived on Tuesday 18 August with no blog post and no list of targets, which leaves agencies with the two things that were always going to decide it – proof you have actually been there, and something to say that isn't already on 400 other websites.

Strategy matters, but execution is everything. Appreciated the insights from Trent Brewer on why the key to navigating any market comes down to one thing: matching the freedom of this industry with personal accountability. Image: Supplied/Lois
Opinion

Freedom is the hardest thing young agents have to manage

Urban Real Estate's Trent Brewer says flexibility without daily discipline is what actually derails new agents, not lack…

Dr Fred Grosse: Image taken by Elite Agent at AREC 2018
Opinion

Dr Fred Grosse in his own words

In 2014 I called a rabbi to help promote an event. He spent 30 minutes working on me…

Bianca Denham outlines the three pillars of long-term real estate success. Image: Supplied/Lois
Opinion

What really separates top agents in today’s market

Strip away the noise: why mastering communication, marketing, and negotiation beats every market shortcut

Hannah Gill says true standards are set when nobody is watching. Image: Supplied/Lois
Opinion

The behaviour you walk past is the behaviour you accept

Hannah Gill argues real estate culture is shaped less by strategy statements and more by the small moments…

Phill Nosworthy. Image: AREC.
Opinion

How good agents learn from feedback without being ruled by it

Four practices for taking feedback seriously without taking it personally.

Cut-paper collage illustration of heritage wallpaper patterned with human ears, with a video doorbell camera mounted at the centre
Opinion

The house is listening – and it heard your vendor report

More than half of sellers in a new US survey kept the cameras rolling during open homes –…

Cut-paper collage of a silhouetted coach in a cap beside a tactics board, empty stadium seating and a clipboard showing a floor plan, in red, blue and cream
Features

Pancho Mehrotra: What Ted Lasso understands about leading people

Ted Lasso never talked about winning – he talked about effort. That choice of language is the whole…

Cut-paper collage of two negotiators seated at a table on the small visible tip of an iceberg, with a vast submerged mass of documents, charts and office buildings below the waterline
Opinion

Darren Krakowiak: Nine ways to win a commercial real estate negotiation without losing the client

Commercial real estate negotiation isn't won in the room. It's won in the prep, in reading interests over…

Torn-paper collage of a Victorian terrace house with wrought-iron fence, chandelier shadow and a ghostly figure on a staircase
Features

Nick Brown: A break lease isn’t a crisis – it’s a negotiation

Tenants ending a lease early is part of the job – Nick Brown on why the ‘break lease’…

Cut-paper collage of a large hand stopping office workers from leaving through a revolving door
Features

Caroline Bolderston: The five mentoring habits that stop new hires walking out the door

Agencies spend big on hiring and onboarding, then watch great talent walk out the door. Five mentoring habits…

Collage of a metal bucket leaking water from many holes, surrounded by an apartment building, house keys and a fee ledger
Features

Brock Fisher: Fix the holes in your revenue bucket before you try to grow it

Most agencies are missing hundreds of dollars a month in fees they never collect. From file audits to…

Collage of a salesperson climbing stairs toward an upward arrow inside the silhouette of a head, surrounded by houses and apartment buildings
Opinion

Pancho Mehrotra: Why emotional control – not skill – decides your next sales month

One month everything works – the next, everything has changed. The difference isn't your ability, it's whether you…

Real estate agent sheltering under an umbrella in the rain, surrounded by collaged houses
Opinion

Mark McLeod: How to Break a Real Estate Slump and Own Saturday Afternoon

Why listings can secretly stall your pipeline - and how back-to-basics prospecting and owning Saturday afternoons will keep…

Hannah Gill breaks down why high turnover is a cultural issue, not just an operational one, and why treating your team like an elite sports team changes everything. Image: Supplied/Lois
Opinion

Stop calling your team a ‘family’: why this real estate myth is costing your business

Real estate leader Hannah Gill breaks down why high turnover is a cultural issue, not an operational one,…

Olivia Chammas, Director of Talent, Urban Real Estate. Image: Supplied/Lois
Opinion

The $28,500 dilemma: why real estate agencies must shift from hiring to holding

In a market where candidates are more selective than ever, sustainable growth isn't about how fast you recruit,…

Diakrit Australia Country Manager Alexandra Warren. Image: Supplied
Features

What vendors want from a listing presentation – and the ten-minute audit that reveals it

After 20 years selling property marketing and three home sales of her own, Diakrit Australia Country Manager Alexandra…

Opinion

REIV warns new Victorian bill could delay your settlements

REIV chief executive Toby Balazs argues proposed changes to the Sale of Land Act could stall genuine offers…

Andy Reid. Image: Supplied/Lois
Opinion

Why hitting every KPI might still be losing you money

Andy Reid argues that treating KPIs as targets rather than diagnostics is pushing agents towards busywork instead of…

Opinion

Which Real Estate Jobs Deserve Claude Fable 5’s $1,000-an-Hour Brain

Anthropic's Fable 5 is the smartest model you can open in a browser, and from July 12 you'll…

Features

The MacGyver factor – why you should hire people who “handle it”

The most important quality in your next hire isn't a skill. It's a disposition – and it turns…

Katrina Tarrant, CEO, Urban Land Housing. Image: Supplied
Opinion

In an unpredictable market, control is an illusion

In a year defined by rapid change and rising complexity, the real leadership advantage isn’t control, it’s building…

AI

The horses weren’t real. The lesson is

AI in a listing isn't the problem. Where you put it is – and getting that wrong ends…

Features

Is there a career cost to being “too humble” in real estate?

Why hesitation to self-promote may be holding agents back from winning listings and advancing their careers

Opinion

Property CGT indexation is likely to raise less tax than the old discount if inflation remains high and house price growth is weak

Why the Federal Budget’s shift from the 50 per cent CGT discount to inflation indexation may raise less…

Opinion

Unpopular opinion? Hustle culture is dead

Why real resilience in real estate is no longer about grinding harder, and why knowing when to pivot…

Opinion

The trust era is ending: A chartered accountant’s view on what agency owners need to know about Australia’s structural tax shift

Australia’s tax reforms are forcing a rethink of how real estate agencies are built, valued and sold, as…

Opinion

After the Budget: Real estate’s next move shifts from tax to supply and changing buyer behaviour

Real estate leaders warn the next phase for housing will be defined by investor confidence, rental pressure and…

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Features

The grind (and the grace) of long-term prospecting

Crown Perth was standing room only on Thursday as REIWA Connect 2026 drew more than 1,000 delegates, a…

Features

Would a salaried agent give a more honest appraisal?

What if the way agents are paid is shaping the industry's biggest problems — from trust and burnout…

Opinion

Beyond the ban: Eight leaders on fixing real estate’s trust problem

Eight industry leaders go on the record to challenge the "false read" of GCI metrics, call for an…

News

Budget needs to focus on action, not talk to fix housing crisis

LJ Hooker calls for Budget action to redirect property tax revenue into housing supply, affordability and mobility amid…

Industry News

What the 2026 Federal Budget should focus on to fix housing

As Australia heads into the federal budget, housing policy should focus on boosting supply, protecting rental stock and…

Lest We Forget. Image: Supplied by Shane Kempton
Features

ANZAC Day: perspective in a time of noise

A powerful ANZAC Day reflection on courage, sacrifice, and national unity through the lens of a WWII veteran’s…