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Strategy & Best Practice

Frameworks, systems, and operational strategies for running a real estate business that grows – not one that just stays busy.

Opinion

Imogen Callister: Communication drives business growth

Digital tools and social media can be a great way to foster relationships, generate leads and secure more business. But you can also wind up empty-handed if you go too hard too soon. Here, The Media Coach Imogen Callister explains how you can use digital platforms to create meaningful conversations and progress them to signing up a new client.

Opinion

The top 5 habits for maintaining peak sales performance

Top sales agents sometimes seem to have a super-human ability to stay at the top of their games,…

Opinion

Manos Findikakis: The three defining traits of the best in the business

Why is it two agents can operate from the same office, in the same market with the same…

Strategy & Best Practice

Michelle Bowden: Fly like an eagle and back yourself

Self-confidence can make you or break you. If you have it you'll soar, and if you don't, you…

Opinion

Nick Brown: Are you wearing too many hats?

Property managers are often the meat in the sandwich, tasked with managing the needs of their landlords and…

Opinion

Manos Findikakis: The key stages of business growth

Like any business, a real estate agency goes through different stages throughout its life.

Strategy & Best Practice

Aimee Ralph: How to grow a start-up using email

With new PropTech released all the time, it can be tempting to push that which is tried and…

Partner Content

The Trusted Agent Podcast: Doug Driscoll on building connections, the importance of being authentic, and how to improve every single day

Originally from the UK, CEO of Starr Partners, Douglas Driscoll is widely regarded as one of the industry's…

Opinion

Kristen Porter: your agency’s legal lifecycle

When it comes to sorting out the legal needs of your real estate business, it’s easy to get…

Partner Content

The Trusted Agent Podcast: Lindsey Burne on building a high-performing team, creating incredible culture, and the importance of genuine connections

After a 19-year career in real estate spanning sales, property management and commercial, Lindsey Burne knows what it…

Opinion

Rita Yousef: Setting the record straight

There's no doubt commercial leasing agents have a hefty workload but a recent decision in a legal case…

Partner Content

The Trusted Agent Podcast: Mike Reid on building a personal brand, becoming a person of influence, and standing out in a hyper-competitive field

Operating a service business and trading time for money while attempting to scale is one of the biggest…

Opinion

How to get your foot in the door with the media

On October 22 this year it will mark 20 years since I started as a journalist.

Partner Content

The Trusted Agent Podcast: Brady Yoshia on winning more business, advocating for buyers, and creating clients for life

In an industry where vendors are thoroughly represented, there’s not always much support for buyers.

Partner Content

The Trusted Agent podcast: Karen Hall on winning awards, creating a standout submission, and how accolades build a brand

Success often breeds more success and it’s for that reason the recognition and social capital that comes with…

Opinion

Tim Snell: Work harder, not smarter

Sales is easy. Whoever has the most conversations, wins.

Partner Content

The Trusted Agent Podcast: Craig Gillies on building a business, creating consistency, and honouring the importance of integrity

Overhauling the traditional real estate business model is a loft goal, but it’s exactly what the team behind…

Strategy & Best Practice

Intellectual property licence versus franchise – what’s the difference?

Wanting to expand your agency but daunted by the laws, cost and time associated with franchising? Well, maybe…

Opinion

Manos Findikakis: 10 questions every agent should ask to improve their profitability

Real estate is often touted as a career where your ability to earn is capped by only one…

Sales & Marketing

3 steps to triple your prospecting results in commercial real estate

Success in commercial real estate requires doing what most people aren’t willing to do.

Partner Content

The Trusted Agent Podcast: Alais Ricard on building connections, understanding social styles, and improving your sales process

If you don’t know what type of communication style you have, it’s going to be very difficult to…

Partner Content

The Trusted Agent Podcast: Joseph Rossi on data, differentiation, and tapping their power to become a top-performing agent

The way agents use and access property data has changed dramatically over the past few decades, and these…

Features

Kevin Chokshi: How to build a referral network

Kevin Chokshi moved to Australia from India as an 18-year-old to study IT, with two bags of clothes,…

Opinion

John Hellaby: How to create transparency and earn trust

Think about any industry over the past few years and a key trend starts emerging. Consumers are seeking…

Partner Content

The Trusted Agent Podcast: Ewan Morton on building a career, becoming your best self, and managing without fear

Getting the best out of your team while holding a business together through both the good and bad…

Opinion

Shane Kempton: The high-performance mind part 1- We are what we eat

We've all heard the saying "we are what we eat" but just how true is it? Shane Kempton…

Opinion

Tiffany Bowtell: Is your CRM a problem?

A good CRM that makes your job easier is the lifeblood of any real estate agency, but how…

Opinion

Mark McLeod: Embrace your ambitions

A new year is the perfect time to get back on track in your life and business career.…

Opinion

Rita Yousef: The buck stopped with the agent

It's an age-old question. Who's at fault if a defect at an investment property leads to the tenant…

Partner Content

The Trusted Agent podcast: Leanne Pilkington on overcoming fear and embracing the leader within

As Chief Executive Officer of Laing+Simmons and the former president of the Real Estate Institute of New South…

Strategy & Best Practice

The most common grammar errors and how to fix them

The year was 2002, and I’d been working as a cadet journalist for all of three weeks when…

Partner Content

The Trusted Agent Podcast: Ryan Rhoten talks branding, building credibility, and rewriting your story to put the client first

Elite Agent is proud to bring you The Trusted Agent podcast in association with Real Estate Sales Online…