week-12-2018
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Elite Agent
Emma Guthrie: Love.Where.You.Live
Even while Perth agent Emma Guthrie was completing her real estate qualifications she knew social media, and particularly Instagram, would play a major role in her marketing strategy. Story by Cassandra Charlesworth. As a former PR and marketing professional Emma Guthrie felt Instagram’s instantaneous, picture-driven platform would help her build a contact base to get a foot in the competitive real estate door.…
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INDUSTRY NEWS
National property growth slows as Hobart booms
New data from the ABS for the December 2017 quarter shows a big change in the pattern of growth across Australia’s cities. Residential property prices rose 5 per cent through the year to December quarter 2017, with growth easing from the September (+8.3 per cent) and June (+10.2 per cent) quarters 2017. Sydney’s slump was buoyed by other states, including…
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FRANCHISE NEWS
Biggin & Scott Knox open fifth office in three years
Biggin & Scott Knox have added yet another office to their empire, Biggin & Scott Ferntree Gully. Owned by Directors Adam Flynn and Danelle Hunter, the Biggin & Scott Knox network has expanded from one office to five within the last three years. CEO Adam Flynn believes that the Ferntree Gully area will continue to be a popular drawcard with…
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FRANCHISE NEWS
Local duo open Ray White South Hurstville
A South Hurstville real estate team have opened their doors under the Ray White brand and are certain to build on their stellar reputation in their community. Steven Beattie and Maurice Maroon, both co-principals of Ray White South Hurstville in the St George region, NSW, have gained an impressive reputation for selling premium waterfront properties with record-breaking results. Both local…
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FRANCHISE NEWS
The Bundaberg agent making million dollar deals with China
RE/MAX Precision prinicpal Scott Mackey told Elite Agent how he’s using his city’s China connection to boost the Bundaberg economy. Scott Mackey has been in real estate for 22 years and spent all of his career working in Bundaberg. He’s come to know the market like the back of his hand and says there’s more diversity that you may think.…
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EPM: Ask The Expert
Ask the Coach: How to Improve Your Customer Service
Q. What can I do to improve the service my team delivers to our clients? We know that our business is dependent on our clients and their experience. What they do or don’t say (both on- and offl ine) has an effect, not just on the property management team, but the business as a whole. Of course, this means your…
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FRANCHISE NEWS
Actions speak louder than words: Hayley McNaught
RE/MAX agents go above and beyond for their clients, but what does this actually entail? For RE/MAX Go For Sold agent, Hayley McNaught, this means cleaning top-to-bottom, inside-and-out, ready for an open home, even as far as planting new plants and borrowing furniture from her own home, all the while roping the family along for a long weekend of work.…
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INDUSTRY NEWS
Property resales still show profit, despite cooling conditions
Despite the slowing property market, nine out of 10 properties still sell at a profit to their vendors according to the new Corelogic Pain and Gain report for December quarter 2017. 91.1 per cent of all property that sold during the December quarter went for a price that was above the previous purchase price, up from 90.9 per cent the…
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FRANCHISE NEWS
Barry Plant Gladstone Park celebrates 20th year in business
The last 20 years have seen a lot of changes in Gladstone Park, but one firm fixture is the Barry Plant office, which celebrated two decades of selling homes and managing investment properties in February. Originally EJ Doherty, the office later became Barry Plant Gladstone Park as part of the merger of the two brands, and its agents have sold…
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SUPPLIER NEWS
Digital platform aims to take the pain out of lease renewals
FLK IT OVER is a digital platform which allows tenants to sign leases via their smartphone, aiming to save property managers and agencies hours for paperwork. Agent send tenants a link to their tenancy agreement via SMS before the platform takes the tenant step by step through the details and conditions of the lease, requiring tenant approval at each step.…
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FRANCHISE NEWS
Jellis Craig Boroondara appoints two new directors
Jellis Craig Boroondara has announced two new director appoints with Sophie Lyon and Campbell Ward joining the leadership team. Ms Lyon joins the team with more than 25 years experience in the property management industry and Mr Ward is a top performing auctioneer with more than 16 years industry experience. Her appointment as a Director of Jellis Craig has been…
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BEST PRACTICE
Eddie Cetin: 5 Emerging trends in technology
With 2018 well under way and the summer holidays a fond memory, it’s time to refocus your attention on your business. What can you do today, this week and this month to maximise your results? Eddie Cetin looks at five ways to use technology paired with practical prospecting to own your area. It’s all too easy to fall back on…
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INDUSTRY NEWS
Market slows as house prices rise in New Zealand
According to the latest data from the Real Estate Institute of New Zealand, although prices are rising in New Zealand, properties are sitting on the market for longer. The monthly figures from the REINZ show median house prices for New Zealand rose 6.9 per cent in February to $530,000, up from $496,000 at the same time last year. It was…
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SUPPLIER NEWS
Australian startup Gavl recognised by IBM
The co-founder and CTO of Gavl, an auction live stream platform which launched in 2016, has been invited to speak at IBM Think 2018 in Vegas. The platform has live-streamed more than $5bn in auction sales over its time, and allows buyers anywhere to watch and bid on live auctions via app or website. So far Gavl has chalked up…
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INDUSTRY NEWS
AREC focuses on what’s “shaping the future of real estate”
The Australasian Real Estate Conference (AREC) is celebrating its 21st year by bringing 32 speakers over 48 hours. The two day conference returns to the Gold Coast Convention and Exhibition Centre on Sunday, May 27th and Monday, May 28th for the seventh year. Under the direction of AREC founder John McGrath, delegates will be armed with priceless information and practical…
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INDUSTRY NEWS
Di Jones CEO Rob Ward rides for cancer awareness
Di Jones Real Estate CEO Rob Ward is donning the lycra to raise money for cancer research as part of the Tour de Cure. “Cancer has touched the lives of many of our staff and I felt it was time to tackle it head on,” Mr Ward said. Kicking off on the 27 April 2018, Mr Ward will join more…
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FRANCHISE NEWS
First National awards celebrates winners in Victoria and Tasmania
Victorian and Tasmanian agents were in the spotlight at First National Real Estate’s General Excellence and Marketing Awards, held at the Grand Hyatt Melbourne on Saturday revealing the leading agents and offices of 2017 from across the country. ‘2017 was an outstanding year for First National Real Estate. The network added some exceptional new members and, through great leadership, our…
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FRANCHISE NEWS
Coronis sets new suburb record in the Brisbane suburb of Ascot
Originally built in 1930, the iconic Hamptons-style home boasts six bedrooms, six bathrooms and enjoys prime position on a massive 2024sqm block of land which is located on Brisbane’s most prestigious tree-lined street. In recent years, the property has undergone a multi-million-dollar renovation elevating it to its current grand scale. Facilitated by Coronis Managing Director Andrew Coronis and Patrick McKinnon…
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EPM: Best Practice & Legislation
Kylie Maxwell: The Wisdom of Hindsight
For many, starting a career in property management can be a steep learning curve, with poor training and lack of experience making for a difficult introduction to the industry. Transform Masters 2017 Champion Kylie Maxwell looks back over her 25 years and tells us what she wishes she knew when she first started out in property management. Some 25 years…
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FRANCHISE NEWS
Belle Property announce four key appointments
Focusing on growth and development in both productivity and customer service, Belle Property bolstered its Corporate team in March with four key appointments. After managing numerous customer experience initiatives for LJ Hooker, Lisa Vuong Bienstock joins as Head of Customer Experience. As the group continues to invest in enhancing consumer outcomes, Lisa will undertake extensive research and analysis to identify…
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Thought Leaders Podcast
Episode 37: How to Dominate Your Local Area and Real Estate Marketing with Lisa B
Guest Interview: Samantha McLean talks to real estate coach and trainer Lisa B about all things digital marketing, dominating your local area and what some of the biggest questions are being asked by agents. ‘Elevate’ is the official podcast of Elite Agent Magazine for real estate industry sales professionals, property managers, and leaders. Each episode, we will bring you behind…
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INDUSTRY NEWS
Social Sustainability Action needs to Step Up
With the nation’s premier annual conference on sustainability in the built environment underway this week in Melbourne, the Property Council is turning the spotlight on social sustainability as the next significant area of concerted industry action. Chief Executive Ken Morrison released a new report that defines key concepts and brings together case studies looking at the industry’s growing social sustainability…
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Video of the Week
Video of the Week – As Pumped as a Pool Pump
Want to see your video featured here? Send in your property videos to editor@eliteagent.com… More videos of the week
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Real Estate News
Raine & Horne opens a new Avalon Palm Beach office
Experienced local real estate professionals, Nina Sokolov, Slava Sokolov and Lara Rowell, are combining to return Raine & Horne to the prestige real estate markets of Palm Beach and Avalon. The three directors joined forces two years ago with a combined wealth of experience and long history in the industry, individually specialising in residential and commercial sales, leasing, development, special…
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Elite Agent
Message received – texting gaining popularity
Texting is becoming a more common and acceptable communication avenue between real estate agents and buyers, with a US survey indicating the right text at the right time could speed up the selling process. In a study of more than 500 consumers and 350 real estate sales professionals, cloud-based mortgage finance platform Ellie May found over three-quarters of consumers believed text…
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OPINION
How self-driving cars will affect property values: Sally Tindall
The robots are coming. And believe it or not, they might affect the price of the properties you sell. The robots I’m talking about in this instance are autonomous vehicles, also known as self-driving cars. They already exist, and will one day become mainstream. Nobody can say for certain when that will happen, but some believe it could be within…
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