Elite Agent
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Time is Money: Kirstin Dunn’s Approach to AI Implementation That Saves 17+ Hours Weekly
TL;DR: Kirstin Dunn founded Semple Property Group from her dining room table in 2013, scaling it to more than $54 million through traditional relationship-building and exceptional service. But when AI emerged as a viable business tool, she approached it the same way she approached scaling her business: with strategic experimentation, transparent communication, and an unwavering focus on time optimisation. In…
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Community is currency
While others chase clicks and cold leads, @realty MD, JJ Taylor, says the agents who win are the ones who show up - consistently, locally, and with intent. He highlights why community is still the most powerful tool in real estate, and how genuine relationships drive long-term success.
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What makes a great PM? Four stories from the field
From air freight couriers to beauty therapists, Barry Plant's property managers reveal how they found purpose in an often-overlooked profession. "If you can make both parties happy in a day, that's a good day," says one veteran who's spent 15 years bridging the gap between landlords and tenants.
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Behind every great property is a great PM
On National Property Managers Day, we asked you to shine a light on the PMs who do the hard yards, and your stories delivered. From chaotic callouts to moments of real care, they painted a clear picture of just how much these professionals handle without fanfare.
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Beyond portal placement: the VPA strategy reshaping vendor attraction
Australian real estate agencies are revolutionising vendor-paid advertising by shifting from portal-dominated strategies to branded multi-channel campaigns. This approach not only reduces portal dependency but transforms marketing expenses into powerful listing-generation tools that build agency brands while delivering superior results for property sellers.
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When a listing stalls: how to turn silence into a sale
When a property sits on the market without meaningful buyer interest, it’s easy to assume price is the problem. But as Buxton agent Kym Williams explains, turning around a slow campaign often requires more than just a discount.
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5 tips for developing high-performing sales agents
Michael Nitschke shares his five go-to strategies for transforming new recruits into confident, high-performing sales agents.
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Rahul Grover appointed CEO of iD4me as Proptech firm enters growth phase
Rahul Grover has been appointed CEO of iD4me as the Proptech platform enters a new phase of growth. As employee number one, Rahul helped shape the business from the ground up, leading sales, marketing, partnerships, and operations. He now steps into the top job.
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“You never pay too much, just too soon”: Why Judi O’Dea is at the peak of her career at 70
In a profession often obsessed with the next big thing, Judi O’Dea is proof that consistency, care, and old-fashioned phone calls still matter. The Ray White Chairman’s Elite Performer is as sharp, successful and committed as ever, running a high-volume business in Brisbane’s inner west and proving that relevance has nothing to do with age.
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Real estate reform or just red tape?
If it feels like the rulebook’s getting heavier, you’re not imagining it. From tighter eviction laws to minimum standards and new training requirements, legislation is hitting fast -and changing how PM's work. Whether it’s reform or just more red tape, one thing’s clear: property management is under the spotlight like never before.
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The Third Wave: Ben White on Turning Compliance into Profit and Culture into Growth
TL;DR: Ailo co-founder Ben White reveals why property management’s future isn’t about collecting rent – it’s about becoming the essential service provider for entire communities. From turning compliance into profit centres to why your property managers should earn 50% more, this conversation challenges everything you think you know about running a modern property management business. There’s a moment that changes…
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How to stay ambitious without burning out
Ambition might get you into the industry. But without boundaries, it won’t keep you there. That’s the warning TED speaker Tarveen Forrester wants professionals to take seriously.
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Spring surge or missed opportunity? Matt Lahood’s insider advice to win the season before it starts
Spring might get all the hype in real estate circles, but success in the season isn’t just about daffodils blooming or daylight saving returning. According to The Agency CEO, Matt Lahood, if you want to make the most of this high-stakes window, it comes down to one thing: preparation. Those who start early, educate their vendors, and time their campaigns…
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Forget the RBA: This is the only ‘interest rate’ that really grows your real estate business
While the industry obsesses over interest rate movements from the RBA, Harcourts Australia CEO Adrian Knowles says there’s another rate that has an even bigger impact on your success.
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Josh Allen lists California home after marrying Hailee Steinfeld
Buffalo Bills quarterback Josh Allen has placed his Southern California bachelor pad on the market for US$8.5 million (AUD$13 million), just weeks after marrying actress Hailee Steinfeld.
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The truth about running a real estate business today … it’s not what you think
Forget the flashy sales numbers, leading a real estate business today is a pressure-cooker mix of strategy, structure and constant adaptation. Industry veteran Aaron Chuah reveals the hard truths behind running a high-performing agency in 2025 and beyond.
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What’s driving Australia’s property market in the second half of 2025
With rates on pause and sentiment shifting, Australia’s property market is entering a new phase. Domain’s Dr Nicola Powell says the rest of 2025 will be shaped by localised trends, buyer confidence, and a return to market fundamentals.
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How TikTok’s demographic shift could reshape Australian commercial property
As TikTok’s user base matures, Australian commercial property stakeholders must prepare for a shift in retail expectations, tenant demand, and space activation strategies driven by evolving digital engagement patterns.
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The real ‘Game Changer’ in real estate leadership
When Besser and Co. expanded from a team of eight to 24 overnight, director Dion Besser found himself rethinking everything he knew about leadership, culture, and performance. He shares what it really takes to grow a team that’s aligned and resilient.
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Historic Manhattan townhouse with ties to Dr Seuss lists for US$13.5M
Tucked between Lexington and Park in Manhattan’s Lenox Hill, this 1870s townhouse comes with more than just ornate mouldings and modern upgrades—it comes with history. Once the longtime residence of Phyllis Cerf Wagner, a publishing insider with ties to Dr. Seuss and a guest list that included Judy Garland and Sinatra, the five-level property blends literary legacy with luxury living.
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How this 24 year old built ScaleApp to help a generation plan their way into property ownership
At 24, Nick Melrose transformed his personal financial frustration into ScaleApp, a platform helping young Australians visualise pathways to property ownership. The tool combines budgeting and property analysis in an interactive 50-year timeline, allowing users to model real-world scenarios anonymously while building wealth strategies.
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Inside the business of growing million-dollar agents
She’s not your typical CEO, and her agents don’t run typical teams. Hayley Van de Ven doesn’t just grow numbers, she builds operators. From mindset to margin, she’s behind some of the most profitable, tightly run teams in the business. This is how.
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Starting real estate in her 40s, Rebecca Toone now sells over 70 Christchurch homes a year
Ray White Chairman’s Elite agent Rebecca Toone didn’t enter real estate until her early 40s—but what some might call a late start, she turned into a standout career. With a background in design, retail, and customer service, Rebecca now sells 70 to 80 homes annually in one of Christchurch’s most sought-after markets.
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Rate cut hopes dashed — what the hold means for real estate now
While markets had all but priced in a cut, the central bank’s decision to hold has left many in the property industry reassessing what’s next. Here's how key real estate voices are interpreting the pause — and what it could mean for the months ahead.
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From intensive care to property management: Kate Hansen’s real estate rise
Kate Hansen has overcome extraordinary medical challenges to build a successful career in property management while embracing motherhood.
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Former NFL kicker builds hurricane-proof luxury home on Alabama coast
Former Atlanta Falcons placekicker Matt Bryant has created a hurricane-resistant dream home on Alabama's Gulf Coast that combines luxury living with practical safety features.
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From sales to strategy: Why becoming a non-selling principal was the right move
Breaking industry norms, Ben Kingsberry learned that stepping away from active selling created a stronger business foundation. By choosing leadership over competition with his own team, he built a thriving 60-person agency where salespeople close up to 60 deals annually without competing against the boss for listings.
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How real estate agents can escape the ‘Spinach Tax’ and build true financial freedom
Most real estate agents are brilliant at generating income, but when it comes to keeping it, growing it, and turning it into long-term freedom, many fall short. Michael Choi breaks down why relying on GCI alone is a trap, how the so-called “spinach tax” eats away at your earnings, and the practical steps agents can take to shift from selling…
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From cold calls to selling a $55 million harbourfront mansion
In Sydney’s prestige property market, reputation is everything, says Adam Reichman — and it’s a lesson that runs deep. “It was something my late father impressed on me,” he says. “It takes many good deeds to build one and only one bad one to lose it.”
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Buying cheaper than renting in pockets of Australia, new data reveals
New analysis from Domain has revealed the suburbs across Australia where buying a home is now cheaper than renting, offering a potential pathway to ownership for first-home buyers—particularly those considering units or regional locations.
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They don’t need a new friend — they need a better agent
Real estate isn’t group therapy. Sellers don’t invite you in to make friends — they want a confident expert who can get the job done. Yet too many agents are prioritising likeability over credibility. If you’re losing listings you should be winning, this might be why.
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Barbara Corcoran rewrote the rulebook – and these agents are following her lead
Barbara Corcoran turned a $1000 loan into a $100 million real estate empire, not by playing it safe but by getting noticed. From fake market reports to dog tricks and outrageous stunts, she proved that visibility wins listings. Now a new wave of Aussie agents are following suit with bold, creative campaigns that break the mould and get results.
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Styling success from afar: How Style It help interstate agents transform Fraser Coast properties with ease
Mother-daughter duo transforms Fraser Coast properties remotely, offering interstate real estate agents a virtual-first styling solution that turns empty houses into coastal-inspired homes. "We're not just here to install furniture and walk away," they explain, bringing local expertise to distant property listings.
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From portals to possibilities: the future of property search
As search evolves from keywords to AI-driven intent, real estate professionals face a pivotal shift in how properties are discovered online. Google's new approach prioritizes visual content and direct answers, potentially diminishing portal dominance and rewarding businesses with strong digital platforms and original content.
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Property prices push Aussie wealth to eye-watering $17.3 Trillion
New ABS figures reveal the surprising role property still plays in building household wealth, even as super takes a hit and borrowing climbs.
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