Search Results for: The Agency WA
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Elite Agent
In his own words: Greg Okladnikov, Starr Partners Auburn
With 15 years experience in the real estate industry, Greg Okladnikov has been ranked in the top five of all Starr Partners agents for the past 10 years running. Having been a leading agent with the Merrylands office selling over 1500 properties, he is keen to bring the same success to Starr Partners Auburn. What was your first job, and what was…
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EPM
Supercharging your property management career as a BDM
Business Development Managers (BDM) are increasingly in demand as Real Estate Agencies ramp up their effort to gain market share in the uncertain economic climate. Business development is a combination of strategic analysis, marketing and sales with the objective to grow the Property Management Department by establishing new relationships and increasing opportunities from existing clients. What does a Business Development…
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Elite Agent
Top Tips for running seminars
In the competitive market of real estate sales it’s often difficult to find a unique proposition that will draw both buyers and sellers your way. Nick Simitzis from McGrath Estate Agents has found a super-successful seminar model that has seen him reap an extra 20 per cent profit from 78 per cent existing and 22 per cent new clients in…
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Elite Agent
Best of the Best
As the owners of most businesses, regardless of size or industry, the staff members that you employ, train, manage, and retain are easily some of the most valuable assets that you have. This is certainly the case in the real estate industry where companies are represented out in the field by their sales agents – with the quality and dedication…
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EPM
Create Better Marketing Campaigns
Part Three of the “Grow your rent roll” series by Aaron Clancy focuses on creating an effective marketing campaign. In Part 1 we discussed the importance of understanding the client. Once you understand that your initial meeting with a prospect is about them and not you, your conversions will increase. A great opener that I use when meeting new clients…
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Elite Agent
Nick Renna, hockingstuart Bentleigh, Victoria
Nick Renna has grown his Bentleigh office into one of the highest performing, highest selling hockingstuart offices in Melbourne. Backed by a team of dedicated agents and support staff, he knows how to create strong team camaraderie that’s both efficient and effective. When did you start in real estate? I’ve been in real estate for 17 years, since commencing in…
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BEST PRACTICE
Finish what you start
How many of last years New Year’s resolutions have you kept? Peter Hutton looks at why we get distracted and how to say on course to achieve your goals in 2013. If you’re like me, you go to training events and walk out with your head swirling with great ideas to improve your business. For a real estate agent I’m talking about…
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EPM
Karen Mudge – Peter Lees Real Estate, Launceston
Karen Mudge decided she wanted to be a property manager after receiving a bunch of flowers from her property manager when her son was born. And, being completely ‘wowed’ by the service given by the Agency, Peter Lees Real Estate, she has only ever had one employer on the radar. When did you start in real estate? I started in…
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EPM
Property Management Growth: Increasing your Conversions
In Part One of this Three Part Series on growing your rent roll, New Zealand Property Management Profits Director Aaron Clancy covers some of the reasons prospective clients may be talking to you and what you need to do to increase your conversion rates. When it comes to understanding a prospective client, it is extremely important that you ask the…
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CASE STUDIES
Young Talent Time
Stacey Sheehan, Principal of Collins Real Estate in Tasmania, has set up strategic partnerships to provide a mentoring program for young agents. The goal: to provide them with similar opportunities working for a small agency, as they would have working for a large corporate. In my previous life working in property for Lend Lease and AMP, the main attraction for…
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EPM
Kim Wilson, Property Manager, Barry Plant Boronia VIC
Kim Wilson is a highly accomplished businesswoman. While she is still yet to turn 30, she is already the principal of her own stand-alone property management franchise with the Barry Plant Group in the Melbourne suburb of Boronia, and was a nominee in this year’s Telstra Businesswoman of the Year Awards. When did you start in Real Estate? I had…
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CASE STUDIES
Focus on Buyers
Chris Nunn is an agent with Bresic Whitney, one of Sydney’s widely acclaimed agencies. The team is made up of 80 staff, working out of two offices. Since opening in 2003, they now enjoy a 25 per cent market share in Surry Hills, Redfern and Darlinghurst. And a strong market presence in Potts point, Elizabeth Bay and Paddington. Chris spoke…
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Elite Agent
Are Leaders Born or Made?
Bradley Brown, CEO of Fletchers, tells his story about how he became a management leader. I am using the term management leader to refer to the path I’ve chosen, which is to be a leader in the business environment. We continually read theories from a range of writers on what makes a good leader, what leaders do, or how you…
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BEST PRACTICE
Brand You
Do you know why you are selling Real estate? what inspires you to succeed? peter hutton, Real estate coach, author and personal Branding expert says that even if you are one of ‘the davids’ of real estate it is possible to defeat ‘the goliaths’. But you do need to have a clear understanding of your motivations, and the rest will…
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EPM
Blue Ocean Recruitment
Blue Ocean Recruitment: Thinking outside the square when it comes to finding new staff. It was in the recent issue of Leased Magazine that Fiona introduced ‘Blue Ocean’ property management. The concept of a ‘Blue Ocean Strategy’ originated with the work of W Chan Kim and R Mauborgne in the book of the same name. A Blue Ocean Strategy is…
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Elite Agent
Plan for Success!
Christine Norris, of ‘smart girl solutions’ talks about some of the things you need to think about while planning your career in real estate. Write Down Your Goals Women today are more focused than ever on achieving recognition, managing their own affairs and those of their family, and becoming wealthy in their own right. Significant changes need to take place…
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CASE STUDIES
Michael McCullagh, Ray White Wilston
This issue we profile Michael McCullagh, winner of the 2012 REIQ Rookie of the Year Award, and finalist in the 2012 REIA Achievement Award. How many years have you been working in Real Estate? I started in 2010, so approximately two and a half years. What are your qualifications? Real Estate Salesperson Registration Certificate, and I’m currently completing a Bachelor…
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EPM
Stephanie Campbell, Doyle Spillane
Inspired while completing work experience at McGrath when she was 16, now winning numerous awards at 22, a career in real estate has been the only thing on Stephanie Campbell’s mind. Now, she manages 320 properties for leading Sydney Agency Doyle Spillane, and we have no doubt a very bright future lies ahead of her. How long have you been…
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Elite Agent
The Blame Game: Daniel Hayes
Daniel Hayes from Hayeswinckle Agent takes a lighter look at what happens to agents when they take their eye off what is really important to success. You wake up each morning, stand in front of the mirror in your Anthony Robbins ‘motivator’ boxer shorts, look yourself in the eye and scream at the top of your lungs, ‘I am a…
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EPM
The Hairdresser Syndrome
Leased Magazine Welcomes Special Guest Simon Cox from Real Estate Dynamices into the “Expert’s” Chair. All of our owners seem very attached to ONE particular property manager within our business, and he/she brings in a lot of referral business. I’m scared that if he/she ever leaves to go to a competing agency, these clients may follow him/her. How can I…
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EPM
Task or Portfolio Manager
Stacey Holt from Real Estate Excellence looks at the pro’s and con’s of both methods of department operations. In recent years, task management instead of portfolio management has become popular. This may have occurred for a number of reasons, such as increasing legislation and demand for increased services from clients. It may also have occurred due to risk management. Of…
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EPM
Samantha Taylor, Metro Property Management
In the past five years, Samantha Taylor of Metro Property Management has worked her way from Reception to New Business Manager. She shares some of the insights that have been gained throughout her career, some ambitions for the future, and why it’s so important to listen to your clients. When did you start in real estate? I started in the…
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EPM
Is the Rent Roll Worth the Investment?
Jo Oliveri from ireviloution intelligence says if you are thinking of acquiring a rent roll as part of your growth strategy, you need to perform both operational and financial due diligence prior to purchase. Did you know many principals do not conduct proper due diligence and so, in many instances, fail to understand the real risk and real value of…
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CASE STUDIES
Young Guns 2009 – Where are they now?
We caught up with 2009 ‘Young Guns’ Christie Smith and Andrew Lutze, who have gone from strength to strength in their careers. Where are you working now? Andrew Lutze: I will have been with Cunninghams (Balgowlah, NSW) for 10 years in August, I am now a senior sales consultant and chief auctioneer. Christie Smith: At the beginning of 2011, I…
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BEST PRACTICE
How do Their Minds Work?
This issue Jet Xavier looks at the mindsets of some of the top real estate agents in Australia. I have interviewed some of Australia’s best agents, and in this article I am going to show you five of the key mindsets to their success. EFFICIENCY Top agents have a ‘Formula 1’ racing car mindset. Every detail in their business is…
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EPM
Angela Laliotitis, LJ Hooker Newtown
With 17 years experience in Property Management, and 5 years as part of the LJ Hooker family, Angela Laliotitis has extensive knowledge of all aspects of residential property management. She strongly believes the relationship between agent, tenant, and landlord is crucial, and is passionate about creating successful results for her owners. When did you start working in Real Estate? I…
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Elite Agent
The Future of The Shopfront
In what appears to be an era where agents are reconsidering the traditional shopfront, Stacey Sheehan discusses why it remains of utmost importance. In 2002 a new CEO was appointed to AMP, Australia’s largest superannuation fund manager, to navigate it through a corporate crisis that some viewed as terminal. He was noted to say at the time of embarking on…
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Elite Agent
Marketing to Chinese Buyers
In certain parts of Australia, home-grown buyers have become fewer and more reluctant. Chinese buyers by contrast are sometimes wealthier and their numbers are growing rapidly. Andrew Taylor, CEO – Sales & Marketing of Juwai.com, explains how to profit from the changing marketplace. Being entrepreneurial, real estate agents and principals are some of the best at learning from other parts…
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EPM
What is ‘Business by Design?’
‘Business by design’ and ‘Business by default’ are two very different things says Jo Oliveri of ireviloution intelligence. It is time to put yourself in control of making your business happen rather than just letting it happen. We all know the old adage, ‘If you fail to plan then you plan to fail’. I call this, ‘business by default’. So…
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Elite Agent
Realmark Says, “Just Go For It!”
There’s a wave of opportunity sweeping through the state of Western Australia that’s prompting people from around the nation and offshore to flock to its shores. And, if you’re ready to embrace that new wave of opportunity at any level in the property market then Realmark is the place to be. “Don’t just sit there and accept the average. Really…
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Elite Agent
Just Walk Away
Knowing when not to take on a listing is as important a skill as any other in this game. The question is how is that decision made? Tony Rowe gives his opinion. There has been lots of talk recently about agents lowering their fees to secure listings, sometimes to ridiculous levels. Yes, it’s competitive out there. Yes, getting the maximum…
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BEST PRACTICE
Time to Step up to The Plate
Demand perfection from yourself, constantly evolve and display the passion and desire to compete with the absolute best in the industry, or start thinking about a new career. It is time for agents to “step up to the plate”, says award winning director Matthew Hayson. Like any industry, we as real estate agents need to ask ourselves if we are…
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EPM
Tracey Bulmer, One Choice Realty
Tracey Bulmer started working in real estate in 1996 in Ballina, NSW, as a trainee property manager, and within two years of commencing in the industry, she had obtained her full Real Estate Agents license. While originally thinking that she would use property management as a springboard into sales, she loved her role so much that she stayed in property…
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EPM
Keeping In Touch: Seven steps to relationship bliss with your landlords
Never before has there been so much pressure to keep in touch and connect with clients; to have a relationship beyond obtaining approval on repairs. The main reason for this relationship is future referral and business growth. Research tells us this is the way your business and client base will grow. So how can you build successful relationships in Property…
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