Sales & Marketing
How the best agents find, win, and keep their clients. Prospecting strategies, listing presentation craft, personal brand building, and marketing that actually earns its keep.
How to beat call reluctance as a real estate agent
Know you need to start cold calling your prospects, but can't actually pick up the phone? Jet Xavier shares his tips to beat call reluctance.
Five useful beliefs to help you drive sales: Chris Helder
Ever tried positive thinking? If you have and you achieved mixed results (or no results), you’re not alone.…
How to create engaging real estate video content that will generate quality leads
Jen Sylvester is a Massachusetts-based RE/MAX agent who has been developing her video content generation for the past…
What 30 days of Facebook Live taught me about confidence on camera
A 30-day experiment in 2021 helped Samantha McLean get comfortable on camera, find useful topics and follow through.
Feng Shui design trends attract Chinese investors in Australian real estate
The ancient practice of Feng Shui could assist in attracting more investors to Australian properties, according to new…
How harnessing customer’s social media behaviours will benefit your business
With 95 per cent of the online population using social media, it is imperative to keep up with…
Marketing outside the box: How to sell a murder house
Marketing a home that’s out of the ordinary doesn't have to be a chore. In fact, if you…
Building trust is the secret weapon to winning listings
CoreLogic launches their digital RP proposals platform
CoreLogic has launched RP Proposals, a new digital solution that aims to streamline the real estate industry.
Airtasker and Soho founder Jonathan Lui reveals major real estate website acquisition
Soho, an AI-powered personalised real estate platform, recently announced it has officially acquired Home Sales.
Market Buy and Podium join forces
Online offer management system Market Buy and review and text messaging service Podium have officially joined forces in…
The dos and don’ts of SMS marketing
Podium has revealed the dos and don’ts of a successful SMS marketing campaign.
The power of relationships: Conor Canning
Last year, Tasmanian real estate agent Conor Canning stole our hearts as part of the ultimate love story…
Five prospecting tips for 2021
Prospecting is an ever-popular topic in the real estate community, especially right now when we are all brimming…
Fresh ideas to revive an old listing without asking for more VPA: Anton Babkov
Even though it's a seller's market, there are ways you can get more eyeballs to your listings without…
The art of negotiation – find their motivation
Gino De Iesi is the Principal at McGrath Northcote. Here, he shares his tips for negotiating with potential…
How Victoria’s #1 agent sold through Stage 4 lockdown
Michelle Stephens from OBrien Real Estate Carrum Downs has won Residential Sales Person of the Year at the…
Early Access
Domain has launched an innovative new platform that’s set to “turbocharge” the value agents can offer vendors shortly…
From Olympic Gold to real estate gold: Gail Miller reflects on Sydney 2000
Gail Miller is the founding director of Goldstone Property Sales
The ultimate guide to real estate prospecting resources
We have trawled the Elite Agent archive, as well as the entire living history of the internet, to…
30 minutes with Daniel Lee – Plum Property Brisbane
In Brisbane’s inner west, independent agency Plum Property is causing a bit of a stir. The growing brand…
Tony Issa: Being true to others and ourselves
Boosting exposure with innovative marketing
Tenants play key role in rent roll growth
Donna Gordin: Following my instincts
Years in the industry? Seems like forever, but in 1993 I started in a family business working for a…
Owning the narrative: building your presence online
In her 2020 Transform lesson, digital marketing expert Tiffany Wilson advises agents to counteract the confusion many buyers…
Hyper local prospecting
If it were Day 1 in real estate again… what would you do differently?
Getting back on track post COVID-19
