John McGrath – What it takes to win in 2019

“I look at ‘connecting’ as about meeting other people and being in the same room as greatness… I think there is an opportunity in that physical and energetic space to change your life.”

In this week’s edition of the Elevate podcast, it’s a warm welcome back to John McGrath.

Samantha McLean caught up with John to talk about this year’s AREC conference, winning in the current market, the future and what’s changed since he wrote the classic You Inc. back in 2003.

In this podcast we cover:

  • The number one skill all agents need to have right now
  • AREC 2019 and who not to miss
  • Initiating courageous conversations
  • The future of real estate
  • John’s take home message

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Episode host: Samantha McLean
Special guest: John McGrath


02:00   A review of the last 12 months
04:05  The number one skill all agents need to have right now
06:50  John’s view of the role of the agent
07:22  The theme for AREC 2019
09:45  Why disease of “when” will hold you back
10:20  This current market is a gift
10:41  Barbara Corcoran’s story
13:09  James Clear and the science of success
14:24  How to have courageous conversations
15:50  Every vendor deserves to hear the truth
16:14  When will John speak at AREC again?
16:44  Technology in real estate is now a non-negotiable
18:53  Real estate is a simple product
19:47  The consumer of the future
22:40  A look back at You Inc and the habits you needed to turbocharge your business in 2003 vs now
24:55  John’s take home message.

NB – if you would like to see a short video that John McGrath did for our Transform class of 2019, join our new community.


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Samantha McLean

Samantha McLean is the Co-Founder and Managing Editor of Elite Agent and Host of the Elevate Podcast.