A rear-positioned gem in Mount Pleasant has sold for $1.41 million in 14 days through a strategic private treaty campaign led by Danielle Pittson.
The result demonstrates how understanding both vendor and buyer psychology can accelerate premium sales in Perth’s southern suburbs, where houses consistently command strong prices across multiple bedroom configurations.
Danielle’s vendors were relocating to France and carried significant emotional attachment to their home, requiring an agent who could honour that connection while delivering a commercial outcome.
Strategy ignited immediate interest
Danielle’s new-to-market launch of this Mount Pleasant home ignited immediate interest, with three tailored viewings attracting over 50 inspection groups and resulting in four offers—all exceeding $1.3 million
“I knew the vendor was relocating to France and they had a huge emotional connection to the home, so I had to find the right buyer,” Danielle said.
The winning offer came from a family relocating from regional Western Australia, drawn specifically to the property’s security features.
“The owner took an offer from a family that lived north of the state and thought that the extra security would provide their family an absolute benefit to purchasing the home,” Danielle said.
Market context supports premium positioning
Mount Pleasant’s median house prices rise consistently with bedroom count, according to Domain data, while the suburb’s 40 to 59 age demographic indicates established buyers seeking quality rather than entry-level properties.
The three-bedroom, two-bathroom house at 10B The Promenade also features a study and two-car accommodation, appealing to a broad range of buyers, including families, downsizers, and professionals seeking lifestyle and convenience in this riverside suburb.
Danielle’s ability to generate multiple competitive offers within a fortnight reflects both strong vendor preparation and targeted buyer engagement, avoiding the extended marketing periods that can erode vendor confidence and buyer urgency.
“They were very happy with the result,” Danielle said of her vendors’ response.
The sale reinforces that premium Mount Pleasant properties respond well to campaigns emphasising exclusivity and buyer-vendor alignment over volume-based marketing strategies.
About the agent
Danielle Pittson from Yard Property brings extensive customer service experience and a genuine passion for building client relationships to her real estate practice. Having bought and sold property in Perth herself, she understands both sides of every transaction and focuses on making the sales process smooth and effortless for her clients. Visit Danielle’s website or call Danielle on +61431705228.
