A Sydney buyer’s agent has negotiated a $2.05 million pre-auction purchase of a five-bedroom house in Menai, eliminating auction stress for his client.
Nathan Madden secured 11 Berwick Place for his client through careful pre-auction negotiation, delivering certainty in a market where the buyer had previously been outbid multiple times.
The six-bedroom house with three bathrooms and two car spaces sold via private treaty thanks to the successful pre-auction negotiation by the Pacific Property Buyers agent.
Understanding buyer psychology
Nathan’s approach centred on protecting his client from the emotional and financial risks of another auction disappointment.
“The buyer was sceptical of going to auction due to a number of times being outbid on the day,” Nathan said.
“We put together a strategy to purchase the property pre-auction and succeeded.”
The strategy involved presenting the listing agent with a competitive market valuation while making clear the buyer would not attend the scheduled auction.
Positioning for early negotiation
Nathan’s direct approach created an opportunity for the vendor to secure an early sale with certainty.
“We gave the agent a very competitive market value of the property,” he said.
“We explained that our buyer would not be attending the auction. If they’d like to do a sale pre-auction, then we would be open to that.”
The positioning led to a brief negotiation and a deal struck days before the scheduled auction date.
Eliminating vendor stress
The outcome delivered benefits beyond the buyer’s objectives, with vendors relieved to avoid auction day uncertainty.
“We cut the stress out of going to the auction, and we secured the property within a matter of days.” Nathan said.
The result highlights how buyer’s agents operating in Sydney can leverage local market knowledge to create win-win outcomes through strategic negotiation timing.
Menai, located 29 kilometres south of Sydney’s CBD, features diverse housing stock from 1980s brick homes to modern family residences, with recent sales data from View.com.au showing unit prices ranging between $980,000 and $2.47 million.
About the agent
Nathan Madden specialises in representing buyers across Sydney’s property market, with particular expertise in properties with development potential, duplex sites and small development sites. Visit Pacific Property Buyers’ website at www.pacificpb.com.au or call Nathan on +61 434 447 655.