Skip to content
The Real Estate Industry's Home Page
SECTION

Sales & Marketing

How the best agents find, win, and keep their clients. Prospecting strategies, listing presentation craft, personal brand building, and marketing that actually earns its keep.

Sales & Marketing

7 Ways To Make Major Real Estate Portals A Thing Of The Past In Your Marketing

With the recent outrage on social media regarding pricing increases on the major portals, Lisa B has some “calls to action” for everyone about how you can drive traffic to…

Sales & Marketing

Are you a real estate athlete?

Sales & Marketing

Rule No 1. Do not talk about….

Sales & Marketing

Three Step Business Plan

Glenn Twiddle outlines his three-part approach to building a real estate profile, distinctive marketing and an implementation plan…

Sales & Marketing

How to Optimise Space in a Studio

Sales & Marketing

Regaining The Trust

Sales & Marketing

The Elite Performance Formula

Sales & Marketing

Educate your Clients!

Sales & Marketing

The right foundations

Opinion

Under the Hammer

Sales & Marketing

Stop Procrastinating!

Sales & Marketing

Cold Calling for Success

Sales & Marketing

Marketing to Chinese Buyers

Opinion

Just Walk Away

Sales & Marketing

Captivating Your Buyers

Sales & Marketing

Stand Out Marketing

Kevin Turner’s 2012 article explores Peter Knight’s ideas for clearer real estate marketing, specific service promises and standing…

Sales & Marketing

Handling the price objection

Sales & Marketing

Tips from top producers

Kevin Turner and David Willis discuss clear goals, daily activity, training, systems and work habits in this 2012…

Sales & Marketing

Tips from top producers

Kevin Turner and David Willis discuss clear goals, daily activity, training, systems and work habits in this 2012…

Sales & Marketing

Negotiating a Win-Win outcome

Terri Cooper’s 2012 article sets out practical negotiation ideas, including preparation, open questions, active listening and shared objectives.

Sales & Marketing

Adjust to your market

Sales & Marketing

Strong leadership will always pay dividends

Sales & Marketing

Online Lead Generation

Glenn Twiddle compares online property lead-generation services in this 2011 review. Prices, products and verdicts reflect the original…

Sales & Marketing

Vendor Paid Advertising – Yes or No?

Terri Cooper’s 2011 opinion piece discusses seller-paid advertising, marketing commitments and explaining the value of a property campaign.

Opinion

Thriving in a tough market

Sales & Marketing

Making the Right Connections

Sales & Marketing

Top 15 Fees charged in Australia

Sales & Marketing

What do you sound like?

Sales & Marketing

2 QR or Not 2 QR?