Sales & Marketing
How the best agents find, win, and keep their clients. Prospecting strategies, listing presentation craft, personal brand building, and marketing that actually earns its keep.
Common misconceptions debunked about the overseas investor: Ivan Tandyo
Not all overseas investment is bad. In some ways, it’s actually a good thing. Co-founder of Xynergy Realty, Ivan Tandyo explains.
Why Your Marketing Is a Long-Term Investment: Ash Farrugia
Lead generation is the new buzzword, but what are you doing once you get the prospects details?
Seeing red over bank blacklists: Andrew Cocks
Citi recently named 87 'blackspot' suburbs across Australia, i.e. postcodes with suspected oversupply. Richardson & Wrench's Andrew Cocks…
How to Defend Your Fee: Belle Property Strathfield
Commission and agent fees are one topic that are as widely discussed as they are varied. It is…
The Magnificent Seven tips for tip-top window displays
Mark Carrick, VitrineMedia Australia’s Manager for the Southern States, shares his ‘Magnificent Seven’ tips to turn your window…
Unmarketing: Everything has changed, so why is nothing different?
Most of you already know that no one likes cold calls at dinnertime, junk mail overflowing in the…
What marketing skills are critical for agents now and in the future?
IN TODAY’S RAPIDLY changing digital world, an agent needs a tech-savvy, data-driven marketing team that is at the…
Off-Market is the New ‘On’ Market: Liane Fletcher
Liane Fletcher is the Co-Founder of propertywhispers.com.au
7 Habits Of Highly Successful Agents: Kylie Davis
If CoreLogic’s 2016 Buyer Perceptions of Real Estate Agents survey reveals anything, it’s the crucial habits agents need…
Best Practice: Some Advice for Creating Better Digital Ads
Jed Carlson, CEO of Adwerx, shares his best advice for creating better digital real estate ads.
Ask the Coach: How to Stand Out in your Marketing Campaign
Top coach Claudio Encina is back to answer some of the final questions from the Transform 2017 #supersix,…
13 signs your brand needs a full make-over
Solving the 10 Pain Points of Prospecting: Josh Phegan
Top performance coach Josh Phegan explains how to identify and avoid fail points in your business before they happen…
Tom Panos – Commissions Are In the Community, Not In the Office
Ask the Coach: Claudio Encina – Educating Buyers in a slow market
5 Lessons from AREC 2017: Kylie Davis
The Difference between Prospecting and Nurturing: Josh Pyatt
Joe Rogan on Happiness
Joe Rogan in this surprisingly short video shares his views on happiness which are actually pretty uplifting.
Winning the Coin Toss
The Ecosystem of Experiences
Using Video As the ACE In Your Marketing Pack
Riding the wave: Josh Phegan
How Questions Can Help Build Rapport: Mike Irving
How to shape a great real estate brand in 2017
Top Moving Tips to Give Your Clients
9 Most Common Cold Call Objections (And How to Tackle Them)
For most agents, cold calling is a necessary evil – and one that often gets put off. Why?…
Much More Than Marketing: Peter Hanscomb
Buyer Perceptions: How Do Your Clients Rate You?
Making Every Prospect Count: Eddie Cetin
Ask the Coach: Growing Your Business
Ask the Coach: How Can I Start To Develop Market Share?
Reader’s Choice – Top 10 Marketing Articles for 2016
Ask the Coach: The Prospecting Mindset