Sarah Dawson

Sarah Dawson is the Head of Growth at Real+. For more information visit realplus.com.au.
  • What do the humble green pea and real estate have in common? The Pareto Principle. The brain child of Italian philosopher and economist Vilfredo Frederico Damaso Pareto, the concept evolved from his observation that 20 per cent of the pea plants in his garden generated 80 per cent of the healthy pea pods. Commonly known …

    Read More »
  • As a manager, leader or business owner, it is important to ensure that you consider the impact your messaging will have every time you have a conversation. This is not just in a group session, but also one-on-ones, networking events, peer-to-peer catch-ups –in fact, in every interaction there is impact in message delivery. This is …

    Read More »
  • By all accounts the recruitment market for quality candidates is a competitive space, with over 5,000 agencies in NSW alone vying for top-quality candidates – making it as ruthless as the real estate climate today. In this market, there are a few key factors to consider when looking at your internal people plan. Be clear on …

    Read More »
  • The generalised reputation of recruiters enters a room well before the consultant does. In fact, the taglines ‘no recruiters please’, ‘we aren’t using recruiters any more’ or ‘thank you, we will contact you if we don’t have any luck’ are often the first words we see on advertisements when job hunting. The reason for this …

    Read More »
  • Managing people and leading a team – it’s a career goal that most aspire to. For some it’s considered the ultimate achievement; you’ve made it when you have a team of people looking to you for guidance every day. For others it’s a terrifying experience as they move from an operational role to a whole …

    Read More »
  • We all spend time surveying our customers, investing in market research, capturing, reworking and analysing data to ensure we are in line with their needs. The same analytic approach applies to recruitment. Viewing our industry from the ‘outside in’, how can you attract the best talent on the market and nurture prospective stars to encourage loyalty and high performance? As employers, …

    Read More »
  • REAL ESTATE AGENCIES across the country are developing new techniques to streamline services and keep up with emerging trends. Technology has come a long way from the first set of bulky computers in your local real estate office. With advancements in technology occurring rapidly, real estate agencies across the country are developing new techniques to …

    Read More »
  • Maria Cignarella’s childhood fascination with property has become a lifelong passion for the real estate industry, fuelling her desire to provide the highest level of service to her clients. Here she explains her business model and how she goes about providing that top quality service. From as far back as she can remember, property has always …

    Read More »
  • Team Spirit

    Sarah Dawson of Rockend shares her ideas on teamwork and ensuring your team’s success. PROPERTY MANAGEMENT teams come in a variety of sizes and with a diverse range of rent rolls. While all these teams operate differently, there are some common strategies and practices that successful teams use to operate more effectively. It’s important to …

    Read More »
  • Sarah Dawson of Rockend explains why taking time to train your employees is never a wasted effort. STAFF TRAINING IS an area that is often neglected in real estate agencies. Many business owners fail to business operates and recognise all processes and technology in your office, which creates a highly productive environment. In some cases …

    Read More »
Back to top button
Close