Transform Masters 2017

  • Asking What Matters Most in User Experience: Alister Maple-Brown

    In this exclusive interview brought to you by Transform Masters 2017, Alister Maple-Brown, CEO of Rockend, talks about user experience, trends in customer expectations and the future of property management.   VIDEO TRANSCRIPT Alister: I’m Alister Maple-Brown, I’m the CEO at Rockend. Q. What is user experience? Alister: User experience can take on so many different angles. We look at user experience in the first instance of how our customers, …

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  • Understanding Business Insurance and Risk Management: Sharon Fox-Slater

    In this preview of her Transform coaching session, Sharon Fox-Slater of EBM RentCover talks about insurance to consider in your real estate business, protecting yourself from cybercrime, and shares some effective tips for risk management.   VIDEO TRANSCRIPT Sharon: I’m Sharon Fox-Slater, Managing Director of RentCover, underwriting agency EBM Insurance. Q. How are some principals under-insured? Sharon: Generally, it’s well-known in the industry, …

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  • Creating World-Class Customer Experience: Scott Downing

    In this preview of his Transform coaching session, Scott Downing, Chief Customer Officer at Rockend explains the role of customer experience within the real estate industry, how it is evolving through self service and cloud technology, and share the ways in which Rockend measures user and customer experience.   VIDEO TRANSCRIPT Scott: I’m Scott Downing. I’m the Chief Customer Officer at Rockend. …

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  • Transform Masters 2017: Highlights

    Enjoy the highlights from this year’s Transform Masters series.       …

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  • Digital Trends and Investor Insights: Kul Singh

    In this preview of his Transform Masters Coaching session, Kul Singh, Executive Manager – Rent at realestate.com.au, talks about the current trends in the rental space, the expectations of landlords and tenants, and how to improve your online listings.   VIDEO TRANSCRIPT My name is Kul Singh. I’m from realestate.com.au. Q. Why are digital efficiencies important in PM? Kul: The reason it’s important is because the property management ecosystem is getting disrupted faster than ever before, …

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  • Technology and Automation in Real Estate: Ian Campbell

    In this preview of his Transform Masters Coaching session, Ian Campbell from Aire Software talks about the importance of technology audits, tips for team software training, and how the future of technology will impact the real estate industry. Ian will also be speaking at our event “How to lead a winning team in 2018”. For more info and to book tickets visit eliteagent.com/win2018. …

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  • Lead Generation Online: Sherrie Storor

    In this preview of her Transform Masters Coaching session, Sherrie Storor shares her best tips to use the online world for lead generation, including building traction and prospecting on social media. Sherrie will also be speaking at our event “How to lead a winning team in 2018”. For more info and to book tickets visit eliteagent.com/win2018.   VIDEO TRANSCRIPT Hi, everyone. …

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  • Leading with Emotional Intelligence: Ush Dhanak

    In this preview of her Transform Masters Coaching session, Emotional Intelligence expert and founder of Collaborate HR Ush Dhanak explains why having a high EQ is important for leaders and their teams, and the characteristics of an emotionally intelligent leader. Ush Dhanak will also be speaking at our event “How to lead a winning team in 2018”. For more info and to book tickets visit eliteagent.com/win2018. …

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  • How to Successfully Increase your Capacity Through Outsourcing: Aimee Engelmann

    In this preview of her Transform Masters Coaching session, Beepo CEO Aimee Engelmann talks about the advantages and common misconceptions of outsourcing, how outsourcing drives customer service and profitability and more. Aimee Engelmann will also be speaking at our event “How to lead a winning team in 2018” on the 14th November. To book tickets, click here.   VIDEO TRANSCRIPT My name’s Aimee Engelmann. …

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  • Stay Smart Online Week 2017 Part 5/5 – Backups

    This week, nationally, it is Stay Smart Online Week (9-13 October 2017). Protecting yourself and your business has never been more important so we asked REA Group’s head security coach Craig Templeton to join us for a series of videos about how you can protect your personal and business assets from cyber-criminals. REA Group’s Small Business Security Guide and checklist for Australian Real Estate Agents is available for download here. …

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  • Authority marketing and dominating online in a crowded market place: Julie Masters

    Julie Masters, CEO of Ode Management and Influence Nation understands influence. In the current digital landscape where attention is scarce, noise and complexity are high, and standing out is harder than ever before, Julie explains how to get the right type of attention from the right type of customer. Julie will also be speaking at our event “How to lead a winning team in 2018”. …

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  • Stay Smart Online Week 2017 Part 4/5 – Network and Device Security

    This week, nationally, it is Stay Smart Online Week (9-13 October 2017). Protecting yourself and your business has never been more important so we asked REA Group’s head security coach Craig Templeton to join us for a series of videos about how you can protect your personal and business assets from cyber-criminals. REA Group’s Small Business Security Guide for Australian Real Estate Agents is available for download here. …

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  • Why “Good Works”: Chris Hanley OAM

    Chris Hanley OAM of First National Byron Bay knows that “good works”, because it does. We’re privileged to have him coach our Transform Masters crew this year where we will bring you all a series of tips from Chris. In this video we asked Chris what “good works” really means to him, and why good works in real estate within the community as well as with your team; …

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  • Stay Smart Online Week 2017 Part 3/5 – Awareness

    This week, nationally, it is Stay Smart Online Week (9-13 October 2017). Protecting yourself and your business has never been more important so we asked REA Group’s head security coach Craig Templeton to join us for a series of videos about how you can protect your personal and business assets from cyber-criminals. REA Group’s Small Business Security Guide for Australian Real Estate Agents is available for download here. …

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  • Stay Smart Online Week 2017 Part 2/5 – Privacy

    This week, nationally, it is Stay Smart Online Week (9-13 October 2017). Protecting yourself and your business has never been more important so we asked REA Group’s head security coach Craig Templeton to join us for a series of videos about how you can protect your personal and business assets from cyber-criminals. REA Group’s Small Business Security Guide for Australian Real Estate Agents is available for download here. …

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  • Stay Smart Online Week 2017 Part 1/5 – Passphrases

    This week, nationally, it is Stay Smart Online Week (9-13 October 2017). Protecting yourself and your business has never been more important so we asked REA Group’s head security coach Craig Templeton to join us for a series of videos about how you can protect your personal and business assets from cyber-criminals. Five key ways that real estate agents can protect themselves and their business are: Create good passphrases for all online accounts and enable two-step verification (when available) for additional protection. …

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  • Starting from scratch, Building a pipeline

    In this preview of her next Transform Masters Coaching session, BDM Academy Director Tara Bradbury talks about rent roll growth; how she would build a pipeline of contacts if she was starting from scratch, how to best leverage social media, how to handle an investor who wants to “make a deal,” (which they all do!) and what are the warning signs you might not want to take on a listing. …

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  • Breaking Down the Profitability of your PM and Sales Business

    In this preview of her next Transform Masters Coaching session, Real + CEO Fiona Blayney talks about which numbers are the magical numbers that impact your business.   VIDEO TRANSCRIPT Hi, I’m Fiona Blayney, the Head Coach at Elite Agent for Transform Masters 2017. The first numbers you want to be around is creating not just your P and L, I wanna know exactly what the profitability is of your property management business if it was a stand alone entity. …

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  • Building Super-teams and a Strong Culture

    In this preview of his Transform Masters Coaching session, The Agency’s Matt Lahood talks leadership, company culture, and more. Matt Lahood will also be speaking at our event How to lead a winning team in 2018 on the 14th November. To book tickets, click here.   VIDEO TRANSCRIPT Q. How do you define culture? Matt: First for me, it’s about creating an environment where people are safe to give their thoughts and discuss issues that may be happening with each other, …

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  • Defining Leadership and Assessing Your Effectiveness

    Jet Xavier shares his tips on how to be a better leader, how to motivate your team and what he’ll be talking about in his Transform Masters session.   VIDEO TRANSCRIPT Q. What is leadership to you? Jet: Well, leadership to me varies in a lot of ways. I think we take the traditional approach to leadership, there’s dictatorial leadership where the boss says this is the way to do it and that’s how it’s going to get done. …

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  • How to Use Photography for Personal Branding with Jason Malouin

    Jason Malouin of the Portrait Store shares his tips on how agents can connect to customers through their headshot, how to improve personal branding, when the right time to take a new photo is, and how to be more comfortable in front of the camera.   VIDEO TRANSCRIPT Hey everybody, I’m Jason Malouin, headshot photographer and founder of Portrait Store. I work with professionals on the rise, …

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