INDUSTRY NEWSNEWS

Similarweb names Openn in its Digital 100 annual rankings

Openn has been recognised by web traffic analysis company, Similarweb in an annual ranking of the fastest growing digital brands across five industry categories.

Known as the Digital 100, the annual ranking is a globally recognised benchmark of digital performance.

It ranks the fastest-growing sites in Australia across five key industry categories, including real estate, apparel, beauty, financial services, and travel.

Announcing the results, Similarweb CEO and Founder, Or Offer noted 2021 was a watershed year for brands that embraced digital channels.

“At Similarweb, we’re all about empowering brands with digital intelligence to better compete in their respective markets and accelerate growth,” Mr Offer said.

“The Digital 100 winners exemplify best-in-class companies that have all demonstrated phenomenal growth across 10 key consumer categories.

“Congrats to all of the winners, whose usage of digital marketing to build brand awareness and drive website traffic is deserving of this prestigious recognition.”   

Openn ranked 11th on a real estate list that also included agencies, conveyancers, and home building companies.

“We’re thrilled to be recognised as one of Australia’s 100 fastest growing websites,” Openn’s Managing Director, Peter Gibbons said.

“It’s a testament to the thousands of agents who have championed our technology in their markets and provided their clients with a more transparent buying and selling experience. 

“2021 was a year of incredible growth for the Openn platform and we look forward to continuing to lead Australia’s PropTech space in 2022.”

The full Digital-100 ranking and methodology is available here.

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