First National partners with Chinese buyer portal

GiFang Group, the largest real estate portal in Australia for Chinese buyers, has today announced a strategic partnership with First National Real Estate.

Established in 2010, GiFang has been striving to provide the most transparent, complete and timely real estate information and transaction service to worldwide Chinese buyers, as well as providing market partners and vendors with market-leading tools and services. GiFang has created a community of Chinese real estate investors by continuously supplying them with high-quality property listings, data analytics and events.

GiFang presents Australian property information to more than 10 million potential investors who are actively sourcing properties to purchase and also acts as a one-stop-shop to provide Chinese investors with an end-to-end solution, from enquiry translation, funds transfer, auction assistance, loans from Australian funders, all the way through to settlement.

To date, GiFang has facilitated over $2.8 billion AUD in transactions.

“We are excited to partner with GiFang so our members can offer a streamlined customer experience for Chinese buyers. We believe this will lead [to] new transactions and better outcomes for First National’s clients across the country,” says Jonathan Walls, National Commercial Manager for First National Real Estate.

“Chinese buyers spent more than $170 billion USD purchasing real estate outside China in 2018, and we expect this volume will exceed $200 billion by 2020,” Michael Yang, Chief Executive Officer of the GiFang Group, said.

“We are in a huge marketplace with multiple hurdles. Not only do we bring a massive investor audience to the Australian real estate market, but we have an in-depth involvement in the property transaction to ensure a seamless, smooth experience for all parties in the transaction. We look forward to providing this to First National offices and their vendors.”

Under the partnership, the two companies will leverage each other’s expertise and resources to bring real benefits to vendors and buyers, to activate the market in 2019.

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