FRANCHISE NEWSNew South WalesNEWS

The Southern Highlands set to showcase agent’s new brand

Eview Group’s momentum continues as part of their most successful year of expansion to date, with the network setting its sights on the Southern Highlands.

Founded by Peter Williams and Ken Heikkinen, Southern Living Property is described as ‘an unapologetically bold and savvy new brand’.

It is the amalgamation of shared passion for property, together with an insatiable desire to showcase the beauty and benefits of a Southern Highland lifestyle.

“We feel so lucky to have engaged two high calibre agents such as Ken and Peter, and we are thrilled to work with them as they unleash their vision into their marketplace, reinforcing their brand with an intricate understanding of contemporary real estate operations,” Eview Group CEO Manos Findikakis said.

“We are excited to fulfill Southern Living Property’s hunger for innovation and tech-driven processes as they strive for a streamlined and refined offering to their clients.”

A casual and professional partnership quickly identified their complementary strengths and united goals, ultimately cementing Peter and Ken’s unique and dynamic, contemporary brand.

A dual interest in buyer behaviour encouraged both agents to dive deep into the mental aspect of purchasing, analysing true behavioural patterns amongst buyers, which lead to the development of a signature strategy used to bolster their immaculate negotiating skills.

“We could immediately recognise our style and system was unique. Hence it was important for us to clearly define Southern Living Property’s business identity, to engage with a network who could ultimately provide us with a combination of outstanding back-end administration support and extensive network opportunities,” Ken explained.

“Enabling us the freedom to operate as we do best,” Peter added.

“After significant research across many brands, we knew Eview Group was going to be the best vehicle to achieve our desired outcomes,” Ken continued.

Eview Group’s expansive reach into Sydney’s hinterland is an exciting advancement for the network, bolstering the brand’s national serviceability, and ultimately connecting the local metro markets with the neighbouring regional, key property markets.

A widely recognised trend amongst inner-Sydney homeowners highlights an increased number of individuals and families transitioning into these more regional communities, as COVID-19 cements the notion of a significant remote working lifestyle.

“We’ve experienced our most positive year of growth, during 2020,” Mr Findikakis said.

“It certainly cements the notion that many agents have utilised this time during the pandemic to positively refocus their professional desires, in a bid to realign more with their individual lifestyles and personal values.

“We’re excited to see Southern Living Property defy boundaries and help others transition into a more balanced lifestyle, within the Southern Highlands region.

“Both Ken and Peter provide a precise combination of energy, strategy, and a predetermined level of self- confidence that will only benefit our growing network of agents.

“We have been waiting for the right partnership to continue Eview Group’s expansion into the New South Wales marketplace, and we genuinely believe we have found it in Southern Living Property.”

Southern Living Property will be based in Bowral, NSW and will operate throughout the surrounding areas of the Southern Highlands.

For more information visit southernlivingproperty.com.au

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