The Executive BDM

“Pick up the phone, have as many conversations as you can and be as helpful as you can to as many people because people will remember that - and they will then refer your business”

This episode of the Elevate podcast is brought to you by Connect Now

Looking for tips and strategies to put your best foot forward as a BDM for Property Management?

Partner of Place Bulimba Lisa Perruzza carved out a position as a BDM over a decade ago and since has positioned herself in the market as the go-to trusted advisor in her market.

In this episode of the Elevate podcast, Lisa explains how studying design and architecture led to a career in real estate, how she created a niche for herself as a BDM, and why she built her brand on social media early in her career.

Lisa also reveals the operational changes in force since COVID-19, why delivering the service is just as important as selling your service and the red flags to consider when talking to a new landlord.

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In this episode of Samantha and Lisa also discuss: 

  • Why it’s essential to shadow top agents in the first two years of entering the industry
  • Why Lisa jumped on the social media bandwagon and how she uses the digital space today
  • Streaming the administration process to eliminate as much error as possible
  • How to keep social media followers engaged and stay relevant using video on Instagram
  • The referral network – and how it can lead to your next opportunity and sales lead
  • Why traditional forms of marketing are still valid as well as engaging with your local community
  • The questions to ask new potential landlords and what the answers really mean… plus
    • much much more!


Inspect Real Estate

Connect with Lisa


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Samantha McLean

Samantha McLean is the Co-Founder and Managing Editor of Elite Agent and Host of the Elevate Podcast.