ELEVATEGUEST INTERVIEWSThought Leaders Podcast

The 1 per cent rule in real estate: Leanne Druery

“Like anything, there’s a blueprint to success in any marketplace, but I think caring about your clients, being positive and implementing some great market strategies leads to a win-win for the seller and the buyer.”

Samantha McLean Samantha McLeanMarch 2, 2020
1 minute read

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Leanne Druery was a latecomer to the real estate industry, joining the fold when she was 40. But they say with age comes wisdom and the Gardian agent certainly has plenty of that. 

In this podcast Leanne talks about her start in the industry, her success and how she fought back following personal tragedy.

It’s real, it’s raw and that’s exactly why Leanne’s clients love her. She prides herself on being caring, honest and genuinely compassionate.

Last week, she was announced Number 1 agent in Mackay by RateMyAgent and believes that it’s all about 1 per cent better every day in all things that has lead to her success.

Download the action guide for this episode with more links and resources at https://eliteagentelevate.com

“You have to like people and want to help people and be absolutely genuine in that.”

Some of the topics I discussed with Leanne include:
  • A recap of what Leanne has been up to since she won Transform 2017 including how she came through a tough Mackay market.
  • Known as “the matchmaker”, Leanne shares her must-haves for listing presentations and why the good old ‘caravan’ still has it’s place.
  • How Leanne has overcame personal tragedy and other obstacles to become Mackay’s No.1 agent, including her perspective on resilience and how it made her a better agent.
  • How small changes can lead to big results, including Leanne’s one per cent rule and why maintaining your mental health is so important.
  • Knowing what you want in life and dispelling the myth that real estate is all glitz and glamour.

Resources mentioned in this podcast

Connect with Leanne:

Connect with The Elite Agent Team:

For access to Leanne Druery’s Action Guide click here

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Samantha McLean Samantha McLeanMarch 2, 2020
1 minute read
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Samantha McLean

Samantha McLean

Samantha McLean is the Co-founder and Managing Editor of Elite Agent, Australia's trusted platform for real estate news, insights, and community connection. With over 20 years in sales and marketing across respected global companies, Samantha brings practical expertise and thoughtful leadership to the industry. Since founding Elite Agent, Samantha has grown the brand from a magazine into a dynamic media hub that includes the Elevate podcast, daily newsletters, and engaging industry events. Her approachable style and genuine curiosity have earned Elite Agent recognition, including multiple Mumbrella awards for excellence. Samantha is passionate about exploring how technology, especially artificial intelligence, can improve productivity and client relationships without losing the essential human touch. She regularly discusses these topics with industry experts on the Elevate podcast. She holds a Bachelor of Business from the University of Technology Sydney. Connect with Samantha at Elite Agent or aipoweredagents.com or visit her personal website samanthamclean.com.