Brand EditorialEPMEPM: NewsNationalNEWS launches an industry-first performance-based plan

In an industry ground-breaking move, has launched their new product Smart Plan – a model to help maximise the advertising of your client’s rental properties, with zero risk, on Australia’s #1 website dedicated to rental property.

Under’s revolutionary ‘leased or free’ model (the Smart Plan), you can list your rental properties with the biggest ads on with no upfront costs. Best of all, the low advertising fee of $75 is only paid for a listing when you find and approve a tenant through If we don’t find you a tenant, the listing is completely free. There’s no risk to you or your client, and no lock-in contract. General Manager, Products and Services, Scott Waters said the company has worked closely with a broad group of Property Managers and Principals in developing the Smart Plan and said, “It was clear they wanted better quality applicant information, and most importantly they wanted an advertising model that was measurable and delivered results”.

“The Smart Plan is designed to not only give property managers the most comprehensive tenant profiling in Australia through our Renter Resume, but we don’t charge agents a cent unless we put a tenant into the property. You can’t ask for a fairer or simpler model than that.”

On the Smart Plan, all your listings are automatically upgraded to a Smart Plan Listing –’s largest advertisement. A larger ad means enhanced visibility and more clicks. Plus, your logo will appear on all listings.

With the Smart Plan, you will receive detailed renter information delivered to you electronically, a branded listing in the ‘Find a Property Manager’ search, a dedicated business profile page and an easy-to-use dashboard to manage applicants.

You can still list your property under the basic free model (at no charge, ever) but will only have access to limited features compared to the Smart Plan.

For more information, go to, contact on 1300 736 810 or email

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June Ramli

June Ramli was a in-house journalist for Elite Agent Magazine.