CASE STUDIESElite Agent

Technology Toolkit: Kaitlyn Hoppe

Kaitlyn Hoppe has a drive to succeed and passion for property that are in her DNA. With both parents in real estate, she started showing an interest in the field at a young age and still has high ambitions. From the Ray White Bulimba office on the Gold Coast, Kaitlyn’s creative and innovative approach to selling property, along with top communication skills and smart use of new technology make her a future star to watch.

Kaitlyn, what motivated you to get into real estate?
My family motivated me as they have always been involved in the industry. My dad was involved in development and my mum is a real estate agent.

What or who inspires you?
The job is its own reward; you get the opportunity to take someone from A to B and take the pressure out of a transaction. That inspires me to be in the business.

In your briefcase right now is…
Listing documentations, newspaper, Kindle, makeup, purse, two contracts in negotiations, pens, sticky notes, highlighters and business cards.

What piece of technology or application couldn’t you live without?
My mobile phone – I like to be contactable 24/7!

What technology applications or tools do you currently use for open homes?
Homepass – I find this is a fantastic tool for both myself and prospective buyers as it collects the data in real time and puts the contract straight onto my desktop. For the buyer, they receive an instant SMS notification with the link to the e-brochure and they can contact us via Messenger. Another great thing is that we can send documents to prospective buyers from this app.

How do these specifically help you follow up clients?
I have access to all their information and can contact them no matter where I am. I can also access our server in an instant to get them any information they require regarding properties I’m marketing.

What are the top five apps you are using right now?

Any other general technology must-haves?
An iPad for listing presentations and showing buyers comparable homes and market trends.

Is there any new technology out there you would like to try, and if so why?
I am always open to new technology that makes my client and customer experience quicker, more efficient and more informative.

What are your goals for the next 12 months?
I would like to achieve premier agent in the Ray White Group within my first year.

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