At just 17sq m and with a toilet located inside the shower itโs safe to say 43/20-22 Springfield Ave, Potts Point, is not your standard apartment.
It forms part of the tiny home movement and while the selling agent, Belle Property Potts Pointโs Silvia Vitale, has seen features like this before, thereโs no doubt a specialised marketing plan, targeting a specific buyer is in need for a property such as this.
Ms Vitale said the first thing to consider when marketing tiny homes, is whether or not the property needs to be styled.
โWhether you furnish it or not is sometimes a borderline situation,โ she said.
โI have found, during the pandemic, that when I had furniture styling put in, it didnโt make any difference (to inquiry or results), whereas prior to the pandemic it did.
โBut certainly, if youโre not putting furniture in, then virtual furniture in the photos is absolutely important.โ
Ms Vitale said inquiry for the Springfield Ave apartment, which is priced at $469,000, was coming from investors and owner-occupiers in need of a pied-a-terre.
The tiny apartment has an open-plan living and kitchen area, a โsleeping nookโ that measures 1.4m x 1.9m and a bathroom with the space saving toilet in the shower cubicle.
โItโs not the first time Iโve seen it, Iโve seen it in another studio, but itโs certainly space saving,โ Ms Vitale said.
โIโve heard that some boats have it as well, and does it matter if the toilet gets wet?โ

Ms Vitale also recently sold a 19sq m apartment at 309/113-115 Macleay St, Potts Point, for $385,000, to a buyer moving back to Sydney who discovered she doesnโt need a large space but wants all of lifeโs amenities and services at her doorstep,
Sheโs also just listed a studio at 36/392 Jones St, Ultimo, for $595,000.
Ms Vitale said tiny apartments were starting to make a bit of a comeback after suffering during the pandemic when a lot of students, tourists and hospitality workers left the city and inner suburbs.
โAll of a sudden we had vacancies happening everywhere and we had huge supply and low demand,โ she said.
โWeโve never seen that, for years, for decades in the inner city.
โRents came down and we lost all of the investors because the investors were looking at the return and seeing that studios were not showing a good return.โ

Ms Vitale said selling smaller properties had become a lot tougher, with banks also becoming less flexible on loans.
โItโs been a tough journey to sell a studio since March last year,โ she said.
But with borders reopening things are starting to look up.
โIโm slowly seeing things change now and that is because of some of the borders opening up, especially Singapore, we can already see that people are coming in,โ Ms Vitale explained.
โAnd I think weโre talking 200,000 people in December coming in and thatโs going to make a huge difference.
โAs soon as demand increases, rents will go up and the investors will be more interested.โ
Fellow Belle Property Potts Point selling agent Nuri Shik said he was also looking forward to the return of investors to the small apartment market, with home owners propping up the sector in recent times.
He said heโd sold three one-bedroom apartments in recent weeks and had three more coming to market next week that he expected to sell before Christmas.
โIโm hoping that the investors will have confidence to come back because weโre selling a lot of the smaller properties to home buyers,โ Mr Shik said.
โMums and dads are helping (their children) and grandparents are helping because people canโt afford to buy the larger apartments, but they want to live close to the city so they flock to the smaller ones.
Iโm getting good inquiry but they are fussy and theyโre wanting particular sizes. They want over 40sq m or 50sq m.โ