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Samantha McLean

Samantha McLean

Samantha McLean is the co-founder and Managing Editor of Elite Agent, Australia's leading independent platform for real estate professionals. Over 17 years, she and co-founder Mark Edwards have built Elite Agent from a print magazine into a digital media and technology company serving agents and property managers across Australia and New Zealand. Sam delivers AI training and keynotes to major real estate networks across the country, and has built multiple AI-powered products for the industry. She is a three-time Business Magazine Editor of the Year (Mumbrella Publish Awards) and holds a Bachelor of Business from UTS.

News

Kate Strickland: Playing to Win

Features

The Block: Behind the scenes

Elite Agent TV

The Need for Speed

Features

Serving a Niche Market

Property Management

Life’s Too Short, says The Bucket List Guy

Property Management

Front Desk To Business Owner

Property Management

A Bigger Home for Renters in Australia

Property Management

Hannah Gill: Beyond Business Development

Property Management

Generation Y-es!

Property Management

Close Collaboration

Property Management

Kevin South: Toop & Toop Hyde Park, SA

Features

Face to Face, One to One

Features

The Agent Equity Model

How did Telstra revolutionise its customer service? By facing stiff competition from Optus. What caused Microsoft lose its…

Sponsored Content

Your Brand, Your Business

Features

Think Bigger

Features

Keeping It Real

Features

Glenn McGrath: Line and Length

Many parallels have been drawn between the world of elite athletes and successful business people, centred around the…

Industry News

Interest Rates – How Low Can They Go?

Features

How to Make Google Work for You

Property Management

The Offshoring Experience

Strategy & Best Practice

Three Questions to Improve Performance