Samantha McLean
Samantha McLean is the Co-founder and Managing Editor of Elite Agent, Australia's trusted platform for real estate news, insights, and community connection. With over 20 years in sales and marketing across respected global companies, Samantha brings practical expertise and thoughtful leadership to the industry. Since founding Elite Agent, Samantha has grown the brand from a magazine into a dynamic media hub that includes the Elevate podcast, daily newsletters, and engaging industry events. Her approachable style and genuine curiosity have earned Elite Agent recognition, including multiple Mumbrella awards for excellence. Samantha is passionate about exploring how technology, especially artificial intelligence, can improve productivity and client relationships without losing the essential human touch. She regularly discusses these topics with industry experts on the Elevate podcast. She holds a Bachelor of Business from the University of Technology Sydney. Connect with Samantha at Elite Agent or aipoweredagents.com or visit her personal website samanthamclean.com.
Purple gain and pain – revenue up but losses double
While the UK division shows a profit, losses in Australia and the US bring the overall result for…
Agent Comparison Tool launches on realestate.com.au
realestate.com.au today launch a website tool that allows consumers to more easily find the right agent to sell their…
New Beta Trial in the US connects Agents with Amazon Echo
Agent NEO is voice activated app that can help consumers buy a house, request an open, help sell…
Coronis sets sights on bitcoin transactions
MD Andrew Coronis talks the future of crypto-currency in property transactions
Video of the Week – You’re my Ngunnawal…
In our video of the week, Ben Lewis from LJ Hooker Kaleen in the ACT shows how to…
Talking Technology with John McGrath
Technology, tools, interceptors, and the role of the real estate agent in the future. With many changes continuing…
The Age of Influence
In the current digital landscape where attention is scarce, noise and complexity are high, and standing out is…
Is this the simplest way to talk about any precise location?
Not everywhere on the planet has an accurate address
Rachel Lawrie: Scientifically Speaking
If you thought it was tough to find one or two points of difference to win a listing,…
Australian Auctioneering Championships 1999: John McGrath
It may be nearly 20 years ago, but this is one of the many reasons John McGrath is…
The Innovators at Ray White: Putting Agents face to face to face with more people
Jason Alford and Kelly Tatlow explain how they provide value to the Ray White network by promoting their…
Century 21: Future by Design
Andrews Government in Victoria promises to make renting ‘fairer’ for tenants
Reforms include a provision to allow pets, faster bond refunds and an agent/landlord blacklist.
Purplebricks launches in USA
The lucrative LA market marks the entry point for the company before extending across the state of California…
Getting to Know Gavin Rubinstein
Top Double Bay agent Gavin Rubinstein is on everyone’s radar right now as a beacon of success, and…
Modern Stamp launches to simplify event marketing for real estate professionals
Modern Stamp is owned and operated by Punchbowl, Inc., the company behind the state-of-the-art technology platform for online…
Episode 5: How to build an attraction culture in your business
Matt Lahood discusses how to keep sales meetings interesting, how to lift morale in the team, why it's…
Tom Panos – Commissions Are In the Community, Not In the Office
Console Cloud Has Arrived
In the past six months Console has gone from concept to the first client in the cloud.