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Mindset and Personal Development
What clients aren’t telling you (and why it matters)
Harcourts NSW CEO Katrina Tarrant says agents need to know about the "door handle question" that changes everything in real estate.
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OPINION
Why we need to stop over-complicating real estate
In a field cluttered with AI tools, scripts and training programs, the fundamental elements remain deceptively simple: building trust and solving problems. The parallel between running and real estate reveals how both reward consistency and human connection over technological distraction.
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Mindset and Personal Development
The secret ingredient missing from most real estate brands
In real estate, success is not just about transactions — it is about the experiences we create. Katrina Tarrant shared a moment where celebrity chef Manu Feildel remarked, "Food tastes better when you’re happy." It is a simple truth that reminded her how happiness shapes the way we experience everything — including the way clients experience us.
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OPINION
Is your juice worth the squeeze? A business perspective on effort versus reward
"After several days of being cooped up in a hotel room sitting out Cyclone Alfred, I, like many of you, succumbed to the inevitable: a Netflix binge. My show of choice? With Love, Meghan. You know Duchess of Sussex, married to Prince Harry….ringing any bells? She posed a question that got me thinking: Is your juice worth the squeeze?" Katrina…
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Elite Agent
You had me at ‘Hello’… but let’s talk about ‘Show Me the Money’ and real success
Katrina Tarrant discusses how Jerry Maguire and the Rubik’s Cube offer valuable lessons for real estate success.
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CONTRIBUTORS
How Millennials and Gen Z are reshaping real estate
Katrina Tarrant, CEO Harcourts NSW on what the next generation really wants and how we need to change our sales approach.
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CONTRIBUTORS
Are you marketing with a blindfold on?
TikTok uses 78 data points to form a complete picture of you. How many data points are we using to understand our clients before throwing marketing dollars into the wind?
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Elite Agent
Overcoming regrets: Katrina Tarrant’s unique take on Frank Sinatra’s My Way
Regrets….I’ve had a few. In real estate, like in life, we often strive for perfection, shunning mistakes, and seeing regrets as signs of failure.
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Elite Agent
Strategic succession planning: Essential insights from a real estate leader
As the chief executive officer of Harcourts NSW, with decades of experience, I've navigated the complex terrain of succession planning alongside many real estate agencies.
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Elite Agent
Katrina Tarrant: Leadership lessons from Married at First Sight
It's hard to step into an office without catching a snippet of conversation about soaring living costs, the latest twist in the property sector, or the newest drama unfolding on Married at First Sight.
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CONTRIBUTORS
Beige flags: Are they harmless quirks or warning signs?
In real estate, where trust and relationships are paramount, a new trend has emerged on the horizon - beige flags.
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CONTRIBUTORS
Katrina Tarrant: Why productive paranoia is the audacious mindset reshaping leadership norms
In the cut-throat world of business and leadership, there's no room for complacency.
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OPINION
Katrina Tarrant: The power of purpose
Life is the grandest adventure you will ever get to go on, filled with twists, turns, and unexpected challenges.
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BEST PRACTICE
Business class upgrade: Unleashing the euphoria in real estate service
At Elite Retreat, one thing that really resonated with me was presenter, Mark Carter, who talked at length about how we, in real estate, can deliver an upgraded experience to our clients. This is my take on how to make your clients feels as though they're flying at the pointy end of the plane.
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OPINION
Unlock real estate success: think like a scientist
I recently had the immense privilege of attending Elite Retreat in Bali. In a powerful presentation, Future Crunch challenged the room to channel their inner scientists and unlock a world of innovation and success.
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