Opinion
Sharp perspectives from voices inside and outside the industry. Op-eds, columns, and expert commentary on where real estate is heading – and where it should be.
First timers vs seasoned tenants
Young people make up a significant portion of the rental market in Australia, but are they being treated fairly?
What’s your sales mode?
Which salesperson are you: The Beggar, The Persuader, The Befriender or The Selector?
AI and ChatGPT is transforming the buyer’s agency sector
AI is making waves across various sectors, and the buyer's agency property industry is no exception.
Do ‘nice agents’ finish last?
Being likeable is important, but Andy Reid, renowned auctioneer and real estate expert, points out that "nice agents"…
The risks of going ‘off script’ with landlords
As an agent, you already work within a heavily regulated industry, and it is no different when you…
How can you be profitable all year round?
How do you keep momentum through holiday lulls and avoid sales gaps? Bianca Denham writes on how to…
Cost effective tips for staging a home on a budget
Effective home staging can be the difference between a quick sale and a property languishing on the market.
Why you should build a property management personal brand – even if you’re not responsible for rent roll growth
Ellen Bathgate explains why everyone in real estate needs to be social media smart.
The costly mistakes holding agents back
Discover how to overcome real estate agent inefficiencies with structured systems and technology. Boost productivity, streamline tasks, and…
Navigating the new Privacy Bill: what real estate agents and businesses need to know
Discover the 2024 Privacy Bill changes, penalties, and how agencies can avoid breaches. Stay compliant with new privacy…
The principal’s playbook: How to ensure you’re indispensable
How modern real estate principals can lead, align teams, and stay relevant in a rapidly evolving market
How Millennials and Gen Z are reshaping real estate
Katrina Tarrant, CEO Harcourts NSW on what the next generation really wants and how we need to change…
Do more deals by Christmas
With only a few weeks left in the year, it’s crunch time for commercial real estate agents.
Joel Davoren: The growing impact of seller regulations on investors
Joel Davoren, Managing Director of RE/MAX Australia, believes there is a "seismic shift" in real estate, where the…
No versus know: the role of emotional intelligence in decision making
In the fast-paced world of real estate, the ability to make quick, effective decisions is critical. However, Adrian…
Auctioneers and agents: teaming up for big wins
Auction Day…for many, the focus is purely on the transaction.
Harnessing the power of self-talk: turning your inner voice into your strongest ally
Our inner voice, the constant chatter in our minds, can be the most impactful voice we will ever…
Are we experiencing a Spring oversupply?
August has seen a spike in new listings as well as a spike in auction listings in our…
Andy Reid: “Let’s talk about mental health in real estate”
We’ve had lots of chat around the topic of mental health recently, and some amazing efforts have been…
Elite Agent: 10 Years of Championing Real Estate Excellence
A lot has changed in real estate since we started publishing in 2014, but one thing remains constant:…
Theft at rentals – how landlord insurance steps in
Discovering a theft has occurred at a rental you manage is always unwelcome – there are notifications to…
Creating a sense of urgency … without pressure
We've all felt it—that invisible weight pressing down, the "emotional shrapnel" of stress.
Are you marketing with a blindfold on?
TikTok uses 78 data points to form a complete picture of you. How many data points are we…
Mark McLeod: Is marketing just an illusion?
Whenever I’m asked to comment on marketing in the real estate industry I always start with this quote.…
What impact will the permanent underquoting taskforce have in Victoria?
Consumer Affairs in VIC drew a bit of a line in the sand this week, declaring that their…
Gavin Rubinstein and Mark McLeod on business, friendship and powerful profiles
In the world of Australian real estate, where the stakes are high and competition is fierce, Gavin Rubinstein…
Darren Krakowiak’s guide to personal branding on social media in commercial real estate
In today's digitally connected world, social media has become an indispensable tool for building a personal brand.
Top five Spring home styling trends and how to achieve them on a budget
With the cost of living being a significant concern for many Australians, Justine Wilson, founder of Vault Interiors…
Scott Bateman: Unlocking business success by asking the Five Whys
Are you asking the right questions?
Why building sums insured need to increase each year
If your landlord clients are looking at taking out or renewing a policy that includes building cover, it…
Bianca Denham: real life insights for success
We have just wrapped Ray White's 2024 Emerging Elite conference in Sydney. I love the feeling that you…
Kristen Porter: Fair Work Act changes – do you know if your team member is an employee or a contractor?
Running a real estate business can be a bit like walking a tightrope, especially when it comes to…
How to supercharge your property management portfolio in today’s market
Australia's residential rental market has faced significant upheaval in recent years. With rising interest rates, new legislation, and…
Shane Kempton: the Olympian mindset in real estate
The games of the 33rd Olympiad has just come to an end and, as someone who has spent…