AI
How real estate professionals are putting AI to work right now – practical workflows, tested tools, and honest answers about what’s worth your time and what isn’t.
Boost Your GPT Game: Master Advanced Prompting with the Mad Libbing Technique
Prompting isn’t just about asking AI a question, it’s about engineering precision. For real estate professionals using generative AI to produce reports, market commentary or listing insights, better prompts mean better results. Enter the Mad Libbing technique, a powerful yet simple framework that turns vague instructions into structured, repeatable, high-quality outputs.
AI basics for real estate: run a team learning session
Bring ten AI adoption lessons into one practical session with a shared task, clear checks and a follow-up…
AI basics for real estate: explore a decision with Six Thinking Hats
Use six perspectives to identify missing evidence and prepare a more thoughtful decision.
Are you the ‘Favourite or the Fool?’ Real estate agents are using ChatGPT to find out
Use Steve Shull’s Favourite or Fool framework to review a training conversation, question your assumptions and prepare a…
Empathy mapping: winning your customers’ hearts and minds
Turn what clients tell you into better questions, meeting agendas and useful FAQs with four AI prompts that…
AI basics for real estate: find useful content ideas
Start with five questions clients actually ask and use AI to turn them into a small, practical content…
AI basics for real estate: brainstorm with SCAMPER
Use seven simple questions to explore a familiar agency process, then check and test one useful idea.
AI basics for real estate: prioritise your to-do list
Give AI your deadlines, commitments and available time, then review a suggested plan using the urgent–important matrix.
AI basics for real estate: write a clearer prompt
Explain the task, reader, facts and limits so your first AI draft gives you something useful to review.
AI basics for real estate: practise client conversations
Use a fictional role-play to listen more carefully, explain your service and review one answer at a time.
AI basics for real estate: explain your AI use to clients
Make your contribution clear by explaining the task, information, checks and responsibility in your actual workflow.
AI basics for real estate: turn a recording into an SOP
Capture one agreed process, check the transcript and use AI to draft instructions a colleague can test.
Income goals made clear with ChatGPT
Work backwards from a revenue goal to a practical activity plan, using your own conversion rates and clearly…
AI basics for real estate: map your marketing journey
Connect the marketing activities you already do, clarify who handles the next step and choose one improvement to…
Beyond ChatGPT: why real estate agents should explore a diverse AI toolkit
Relying solely on one AI-powered platform just won't cut it for realty professionals
AI and ChatGPT is transforming the buyer’s agency sector
AI is making waves across various sectors, and the buyer's agency property industry is no exception.
Unfair advantage: Samantha McLean on smart ways to help you win listings with ChatGPT and build a better real estate business
From pioneering new technologies to revolutionising client communication, Samantha McLean is at the forefront of integrating AI in…
Midjourney and ChatGPT accelerate luxury home renovation under tight deadlines
The owners of an immaculately renovated, luxury Broadbeach Waters property that's set to go under the hammer later…
Anton Babkov: real estate goes next-gen with ChatGPT
As ChatGPT gains popularity in the real estate industry, agents are realising its potential to streamline communication and…
The simple way to solve your clients’ struggles with ChatGPT
Using artificial intelligence to save you time, help you seal deals and boost profits is likely easier than…
R2-D2: Amazon’s Astro robot is getting its own ChatGPT brain
Unlike R2-D2, who needed a protocol droid like C-3PO to translate its beeps, Amazon's new Astro robot will…
OpenAI’s ChatGPT Plus revolutionises user experience with 70+ powerful plugins
OpenAI has unleashed a suite of more than 70 third-party plugins for its ChatGPT Plus users to visualise…
Zillow launches ChatGPT plugin for seamless house hunting.
Buyers will no longer have to fall down the endless scroll hole when searching for a property in…
How to perfect your prompt writing for ChatGPT, Midjourney and other AI generators
Generative AI is having a moment. ChatGPT and art generators such as DALL-E 2, Stable Diffusion and Midjourney…
5 things real estate agents can do with ChatGPT
ChatGPT is the AI tool taking the world by storm, and the real estate industry is no exception.