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Prop20 to be reimagined as digital experience

REA Group’s industry event series Prop20 is being transformed into a digital experience that can be accessed by thousands of property professionals across the country.

The new Prop20 virtual experience will deliver property industry insights, education and training online.

The reimagining of Prop20 followed government COVID-19 restrictions which introduced a ban on events and social distancing measures.

Prop20 offers property professionals insights from industry experts and the opportunity to learn about consumer trends and ways to position a property business for future success.

REA Group Chief Sales Officer Kul Singh said customers can access the entire Prop20 event agenda online with the full suite of presentations now available.

“From a customer perspective, our priority in responding to COVID-19 has been to offer the right support measures and new products and features to help ensure they continue to operate effectively,” Mr Singh said.

“Taking Prop20 digital is another way we’re overcoming the challenges created by COVID-19 and minimising any impacts on our customers.

Prop20 speaker and CEO of Banter Group, Valentina Borbone, said seeing Prop20 go virtual is extremely beneficial.

“There is so much value in the recorded and re-playable sessions,” Ms Borbone said.

“Re-watching the presentations I’ve heard things for the first time all over again, as my attention switches from one key moment to the next.

“Now is your chance. Learn, fail, learn, explore and evolve. It’s our way forward.”

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