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Perth home sets $4.73m sale record for online auction

A luxury Perth home has become the highest value property ever sold through the online auction platform, Openn Negotiation, with a winning bid of $4,727,776.

Caro Cunningham from Mint Real Estate was the agent behind the record-breaking sale and says her sellers of 142A Victoria Avenue, Dalkeith are beyond happy with the result:

“Selling in 20 days and above reserve price was an amazing outcome. They were completely blown away,” Ms Cunningham said.

Over the course of three weeks, the property attracted five qualified buyers who competed via the Openn Negotiation platform to push the price up from a healthy opening bid of $3,500,000.

On the night of the final bidding stage, the seller, Di Linfoot, sat with Ms Cunningham at the Mint Real Estate Claremont office, watching it all unfold live.

“The atmosphere in the office on the auction night — electric. Full of emotion and hope, with a wonderful auctioneer at the helm,” Mrs Linfoot said .

The record-breaking sale price was a pleasant surprise for Mrs Linfoot, who had never sold using Openn Negotiation.

“The sale far exceeded the price we expected and we believe this would never have been achieved with the usual sale or auction systems,” Mrs Linfoot noted.

The experience was vastly different to the last time she found herself selling, which Mrs Linfoot described as, “a drawnout process that was tedious and painful.”

With the expertise of the Mint Real Estate Claremont team and the latest technology at their fingertips,Mrs Linfoot was able to shorten her campaign significantly.

“The whole time-frame – from making the decision to sell and achieving that – was no more than five-six weeks,” she said.

After the sale was finalised selling agent Ms Cunningham, reached out to the buyers who missed out to get their thoughts on the process.

“While obviously disappointed that they were unsuccessful in securing the property, the buyers all said they were happy to let it go once it went beyond what they were prepared to pay.

“It’s very different to what often happens in a private treaty sale scenario where you have upset buyers who say ‘I would have paid more’ when you tell them what it sold for,” she said.

“That just doesn’t happen in an Openn Negotiation.”

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