Lee Knutsen has secured $1.1 million for a four-bedroom house at 72 Kilsay Crescent in Meadowbrook, Queensland, attracting seven competing offers through a disciplined deadline sale campaign.
The result came from strategic preparation rather than market luck. Lee combined a pre-market phase targeting his buyer database with full staging, upfront building and pest inspections, and a fixed cutoff date that created urgency without auction pressure.
Building competition before the public launch
Lee ran the property to his existing buyer database during a coming soon phase, building interest before the listing went live to the public. When the campaign officially launched with two pre-scheduled open houses and a fixed cutoff time for offers, inquiry levels remained high.
“We ended up fielding seven offers prior to the cutoff date and time,” Lee said.
The winning buyers — a professional couple working nearby — were drawn to the location’s proximity to their employment. But it was the property’s presentation that separated this campaign from typical listings.
“The feedback from buyers primarily was many of them commented on the presentation of the property,” Lee said.
“We ran with a full staging and styling package to help boost the presentation. I think that was definitely a contributing factor in optimising the sale price.”
Eliminating transaction risk upfront
Lee’s approach went beyond aesthetics. He recommended the vendors conduct building and pest inspections before listing, removing a common roadblock that can derail contracts during the cooling-off period.
“We were confident with the buyer being well credentialed in terms of finance,” Lee said.
“We also sold the property with an upfront building and pest inspection to eliminate the possibility of there being problems later.”
The vendors valued the fixed structure, which gave them certainty around timing. The nine-day campaign delivered a result that exceeded their price expectations while fitting their settlement plans.
Reading the Meadowbrook market
Meadowbrook occupies a strategic position in the Logan market — sitting between entry-level suburbs further west and the more expensive eastern suburbs across the M1. The area offers professional couples and families an affordable alternative without sacrificing proximity to employment centres or quality infrastructure.
Lee sees the current market conditions as exceptional for vendors considering a sale.
“The market as it stands today is as good as I’ve ever seen it from a selling perspective,” Lee said.
“Prices are higher than they’ve ever been. Buyer interest, particularly in areas like Meadowbrook, is higher than it’s ever been. We’re seeing more buyers than we’ve ever seen before, which is obviously a contributing factor in the record sale prices we’re achieving at the moment.”
“If you’re looking to sell or thinking about selling, now is the time.”
The property features four bedrooms, two bathrooms and four-car accommodation on a 600-square-metre block. The staging package and upfront inspections transformed what could have been a standard listing into a competition that attracted seven buyers willing to commit without conditional offers.
For vendors in similar streets, Lee’s campaign demonstrates how strategic preparation and a fixed timeline can generate premium results even in a nine-day window.
About the Agent
Lee Knutsen is Co-founder and Managing Director of House, entering the real estate industry in 2006 as a residential sales specialist. After more than a decade in agency roles across independent and franchise offices, he transitioned to business ownership in 2017, launching House Springwood. He later led the expansion into Ipswich and commercial services. Lee oversees daily operations across Brisbane, Logan and Ipswich, while continuing to list, sell and auction residential and commercial property. Visit Lee’s website for more information or call Lee on 0412757981.