Off the plan specialist iBuyNew Group Limited (ASX: IBN) has signed an agreement with comparison site iSelect Limited (ASX:ISU), matching qualified approved home loan leads with their selection of off the plan property.
IBN has announced iSelect as a top tier partner who they believe are capable of delivering a significant number of prequalified potential property buyers to them. In turn, IBN will assist iSelect’s buyers to search and compare projects and properties listed on the site, allowing potential acceleration of property purchase and financing. The IBN capability will be integrated into iBuyNew’s user interface, providing branding and new client acquisition opportunities through iBuyNew’s website. Once complete, the technology integration aims to deliver a seamless referral process across both businesses.
Mr Alex Caraco, IBN’s Chief Executive Officer said, “This partnership is mutually beneficial for both iBuyNew and iSelect.
“The mixture of qualified loan financing leads to iSelect with iBuyNew’s unmatched selection of stock enables customers to efficiently navigate and make informed decisions.”
iSelect’s Group Executive, Financial Services, Mr Alan Caputo said: “iSelect considers iBuyNew a strategic partner that aligns with our vision to become Australia’s ‘Life Admin’ store. We believe our mutual customers will be provided with a truly seamless and digitally-enabled experience that will focus on the customer’s needs each and every step of the way during the buying cycle.”
The parties also expect that now they are aligned on property purchasing and home loans that they will be able to realise cross-platform referrals with fees based on success.