Eli Zhang's preparation-first approach sells Crawley apartment in under a week

Eli Zhang of Shellabears sold a one-bedroom Crawley apartment for $650,000 in under a week, to an interstate family buying for a child studying at the University of Western Australia.

Eli didn’t need a list of underbidders or a pre-launch database push to sell Unit 304 at 150 Broadway in under a week. The Shellabears agent kept the plan simple – and it worked.

“Prepare the property very well and present it to the market at its best shape,” Eli said.

Preparation that did the heavy lifting

Eli helped the sellers with vacating and a deep clean ahead of launch. The apartment has one bedroom, one bathroom and one car bay.

The listing already had strong photography. Eli went a step further and added AI-generated furniture to the images, so buyers could see how the rooms might work.

He said it definitely helped buyers visualise the space, compared with showing empty rooms.

The apartment sold by private treaty for $650,000 after less than a week on the market.

An interstate family and the buyers still calling

The buyers were an interstate family purchasing for their daughter studying at the University of Western Australia. For them, location did the talking.

“It’s literally three minutes’ walking distance to UWA, and also a very short distance to the Swan River foreshore,” Eli said.

The apartment settled more than a week ago. Eli is still getting calls and emails from buyers asking for similar properties.

For sellers weighing up a listing in this pocket, that is a useful signal. Active buyers are still looking.

The sellers were delighted with the result. They asked Eli to act as their buyer’s agent on their next Perth purchase.

Why Crawley keeps drawing buyers

Crawley is an affluent riverside suburb west of Perth with a strong university and professional population. The Swan River, Matilda Bay and local parks sit on the doorstep, alongside cafés and restaurants. It plays a role similar to Melbourne’s Parkville: a leafy, established suburb built around a major university.

About the Agent

Eli Zhang is a Shellabears agent with more than 20 years across property sales and development. Fluent in English and Mandarin and a Tsinghua University graduate, he advises homeowners, developers and investors across Perth’s western suburbs, tailoring a strategy to each property and connecting it with local and international buyers. Visit Eli’s website for more information or call ELi on 0420619118.