Opinion
Sharp perspectives from voices inside and outside the industry. Op-eds, columns, and expert commentary on where real estate is heading – and where it should be.
The real reason your sales team isn’t performing (yet)
Real estate veteran Aaron Chuah reveals the seven pillars of high-performance sales teams, from mindset and accountability to systems and leadership. "Talent wins deals. But structure wins seasons," he argues, dismantling the myth that top teams rely solely on star performers.
Why we need to stop over-complicating real estate
In a field cluttered with AI tools, scripts and training programs, the fundamental elements remain deceptively simple: building…
When buyers go quiet: Why pausing beats pitching every time
When homebuyers go quiet after inspections, it's rarely disinterest—it's decision fatigue. Modern real estate requires agents to abandon…
Sidekick launches free 21-day challenge to help property managers beat burnout
Sidekick launches a free 21-day challenge to combat the burnout crisis sweeping Australia's property management industry. Starting June…
Creating a workplace that people want to be in
Despite remote work capabilities, one real estate agency invested in a state-of-the-art office space, believing that culture thrives…
Styling for downsizers: how to appeal to the empty nester market
Empty nesters are becoming an ever-increasing portion of the market, and Justine Wilson explains how you can appeal…
Why building talent beats searching for unicorns
Some agents just have ‘it’ — or so the story goes. But what if 'it' isn’t something you're…
Turning stress into real estate success
In real estate, stress isn’t just part of the job - it’s often the default setting. But according…
The psychology of pricing: why facts, not flattery, win in real estate
In real estate, price isn’t just a number, it’s a decision layered with psychology, data, and trust. Whether…
The real KPI that’s silently draining your rent roll: burnout
You didn’t build your business to feel exhausted. When your energy shifts, your rent roll can too. Here’s…
No sales, no problem: the rise of property management-only agencies
Once seen as a support act to sales, property management is stepping into the spotlight. A new wave…
The 3-Minute Content Rule
If you’ve ever stared at a blank screen thinking, “What on earth do I post today?”—you’re not alone.…
Great at sales? It doesn’t necessarily mean you’re good at business
In real estate, the progression from high-performing agent to business owner is often seen as a logical next…
Belief, structure, and strategic growth
For Michelle Champion, director of Champions of Real Estate in Cairns, sustainable success required more than ambition. It…
Before you chase your next listing, ask yourself these 9 questions
Success in real estate isn’t just about listings, calls, and deals - it’s also about reflection. Luke Evans,…
Unleashing your true motivation
Sustainable real estate success begins not with commission targets but with discovering your intrinsic motivation, your personal "why."…
What AI is really doing for Property Managers right now
Property managers are embracing AI solutions that handle everything from tenant communications to maintenance emergencies, transforming an industry…
Breaking performance ceilings: the power of seeing what’s possible
One thing that's become crystal clear to me throughout my career in real estate is that most performance…
The property management metric stuck in the 90s (and why it needs to go)
The 1990s have called and want their most popular PM metric back, says Ailo co-founder Ben White. Here’s…
Real estate agents should focus on authenticity over awards
Real estate agent Michael Nitschke advocates for authenticity over accolades in an industry often defined by status symbols.…
Two months lost every year: the hidden cost of procrastination
Procrastination in real estate sales can quietly sabotage your results - costing agents up to two months of…
Beyond borders: the role of culture in real estate expansion
International real estate success depends on adapting to local markets without losing your core identity. From terminology to…
The art of closing
Real estate agents often struggle with closing sales pitches, leaving potential clients confused rather than committed. Ray White…
Why real estate leadership now means mastering data
The real estate industry has always been about adapting, but according to Adrian Knowles, CEO of Harcourts Australia,…
Turning rejection into results
Losing a listing is part and parcel of real estate, but how agents respond to that loss can…
Going viral versus building real relationships in property management
If you’re using social media to promote yourself or your business as a property manager, BDM or rent…
Help to Buy expanded, but global lessons overlooked
Australia’s 2025 Budget offers limited housing support through expanded equity schemes, prefab funding, and trade training. But Ray…
Why 4% could be the difference between coasting and crushing It
The line between good and great is narrower than it seems—and according to REINSW President and BresicWhitney CEO…
Why great leadership begins with you
Leadership is more than managing others - it starts with managing yourself. Joel Davoren, Managing Director of RE/MAX…
NSW Rental Reform will undermine investor confidence
With major rental law reforms set to begin on 19 May — including a ban on no-grounds evictions…
Want to attract top talent? Build your personal brand
When we launched eXp in the UK, many criticised what they called 'the Adam Day show'. But here's…
2025 Budget: What Real Estate Professionals Need the Government to Deliver
The 2025 Federal Budget looms as a pivotal moment for Australia's property sector, with decisions made in Canberra…
The Property Management talent crisis: we’re looking at the wrong problem
Property management isn't just struggling with recruitment—it's facing an identity crisis. Drawing from decades of experience, Ben White…
Thriving in a changing market – how to adapt and succeed
Entrepreneur and author, Jim Rohn, would often say “Don’t wish it were easier – wish you were better”.
Selling your rent roll? How to maximise your outcome
Selling a rent roll is one of the most significant financial decisions a real estate business owner will…