The famed home from The Brady Bunch, iconic for its portrayal in the 1970s sitcom, has reentered the market, carrying a price tag of US$5.5 million.
This comes not even half a decade after HGTV secured the Studio City property for a cool US$3.5 million.
This significant uptick in the asking price reflects the unique history and extensive changes undergone at 11222 Dilling Street.
Notably, the Warner Bros. Discovery-affiliated network, post-acquisition in 2018, embarked on a comprehensive renovation journey to transform the building from the inside out, according to The Hollywood Reporter.
The modifications included constructing an additional storey that houses a near-exact replication of the interiors seen in the show, including the living room, kitchen, bedrooms, and the yard.
The revamping process was diligently captured in the 2019 series A Very Brady Renovation.
In a nostalgic collaboration, original cast members teamed up with HGTV talent to breathe life into the home, attracting a remarkable viewership of 28 million over its four-week airtime.
It is estimated that HGTV’s facelift of the property, which added a total of 185sq m to the initial blueprint, cost around US$1.9 million.
This included the installation of the iconic floating staircase and the striking orange-and-avocado themed kitchen.
The house has since been featured in a number of HGTV specials and programs, most recently Trixie Mattel’s Trixie Motel.
However, after four eventful years, the novelty appears to have diminished, leading to the decision to sell.
A portion of the profits will be directed to the initiative Turn Up: Fight Hunger, in partnership with No Kid Hungry.
Despite The Brady Bunch running for just five seasons, from 1969 to 1974, the show’s cultural influence has lingered.
This ABC comedy’s house has been a magnet for fans over the years, even being dubbed the second most-photographed home in America, a claim which remains largely unverified.
The property’s last sale in 2018 marked its first change of ownership in 45 years, since 1973.
At the time, the asking price was US$1.85 million. A fierce bidding war ensued, involving NSYNC singer Lance Bass and leading to HGTV’s bold decision to transform the residence into a Brady shrine.
Interested parties with US$5.5 million at their disposal can anticipate purchasing not only the house but also various memorable items like the green floral living room couch and a 3D replica of the horse sculpture from the series.