LJ Hooker licensee Kaye Wyndham-Martin has expanded her market-leading presence in East Gippsland, opening a new office to service the popular townships of Lakes Entrance and Metung.
Ms Wyndham-Martin, who already operates a successful office in nearby Paynesville, has rebranded her business as LJ Hooker Paynesville | Lakes Entrance | Metung and will now operate from two separate locations.
The expansion comes in response to strong regional migration and increasing demand for coastal living in Victoria’s East Gippsland region.
“We are seeing strong demand from a range of buyers, including retirees seeking a coastal lifestyle, young families drawn to the relaxed community feel, and Melbourne-based buyers looking for a weekend escape or future seachange, as well as investors,” Ms Wyndham-Martin said.
With more than 40 years of experience in business, sales, and real estate, Ms Wyndham-Martin is a long-time local with deep knowledge of the market.
“Several active real estate agencies are already in the Lakes Entrance and Metung area, reflecting a vibrant and active market,” she said.
Our point of difference lies in the professionalism and consistency we bring under the LJ Hooker brand.
“We deliver a structured, detail oriented and client-focused approach, ensuring everyone receives the same high standard of service.”
Head of Network Australia, Chris Keating, congratulated Ms Wyndham-Martin on identifying a new opportunity for Australia’s most iconic real estate brand in a high-growth regional hotspot.
“Kaye is a long-time local who has an affinity with the area, and with more than 40 years of experience in business, sales, and real estate, she knows the market incredibly well,” Mr Keating said.
“Many LJ Hooker licensees have expanded into neighbouring towns, which allows them to tap into new clients, grow the brand and boost revenue – while leveraging existing reputation and resources.”
Ms Wyndham-Martin credited lead agent Lorraine Edlington with helping drive the success of LJ Hooker Paynesville.
Agents Nick Adams and Al Orellana will be working in the Lakes Entrance and Metung area.
The team will also look to add property management and explore acquisition opportunities in the area.
“Our preference is typically organic growth, as it allows us to build strong personal relationships with landlords from the outset and ensure our service standards are consistently high,” Ms Wyndham-Martin said.
“Our success in Paynesville reinforces that locals value the professionalism and marketing power that comes with a respected national brand like LJ Hooker.
“We are thrilled to have Nick and Al in the new office, who bring fresh enthusiasm and a strong commitment to growing our footprint in this beautiful region.”
