Bryce Gibson of LJ Hooker Cessnock sold a three-bedroom house at 57 Macquarie Avenue, Cessnock, for $765,000 by private treaty, with the contract in place after four days on market.
Bryce built the campaign for this Cessnock house around one decision: price it where buyers were already spending.
Pricing in step with buyers
Comparable sales showed similar homes selling between $750,000 and $770,000. Rather than risk overpricing, Bryce listed the property at $769,000.
The buyer found the home on realestate.com.au. Bryce believes the pricing drove that interest. The house went under contract after four days on market and was unconditional within 10 days of listing.
The $765,000 result sits above the Cessnock median house value range of $715,000 to $751,000 cited in recent market research. That research also shows houses selling in about 22 days over the past year.
Bryce’s advice for vendors listing in the coming months is direct.
“In the current market, we must price appropriately to ensure the best result. There is still a shortage of well-priced properties in the market, and those well-priced properties are selling well,” he said.
Car accommodation with an X factor
The property is a three-bedroom, one-bathroom house on about 594 m² with five car spaces. Those spaces are a double garage, a double carport and an additional single carport.
Buyers kept coming back to the parking at inspections.
“Having a double garage with a double carport, plus an additional single carport, that really created an X factor,” Bryce said.
A well-renovated kitchen and bathroom added to the appeal.
The buyer is a young first home buyer from the area. Bryce said no other buyers from the campaign are still searching in Cessnock, which points to a close match between home and buyer.
For the vendors, the outcome changed their plans. Bryce said they were ecstatic, and the sale means they can now buy their next home.
Cessnock’s value proposition
Bryce describes the appeal of this pocket as value. Its proximity to town and surrounding homes offers something he says few other places can match.
Macquarie Avenue sits in an established residential part of Cessnock, a Hunter Valley regional centre of detached homes and quiet streets. The town is the retail and services hub for nearby communities, with vineyards and the Watagan foothills close by. Newcastle is about an hour away by road and Sydney about two, which makes Cessnock a regional alternative to both.
About the Agent
Bryce Gibson is owner of LJ Hooker Cessnock and a Certified Practising Valuer who began his career with the LJ Hooker Network at 16. Born and bred in Cessnock, he combines local knowledge with tailored marketing and measured negotiation. His agency was named Small Agency of the Year by the Real Estate Institute of NSW in 2022 and 2025. Visit Bryce’s website for more information or call Bryce on 0422227668.