ASX-listed buyMyplace.com.au is on the lookout for 100 experienced real estate agents nationwide for a new section of its business which is similar to UK’s Purplebricks.
The Melbourne-based company said the new hires would be used to sell properties listed on the website by vendors through a flat fee commission-based system.
Melbourne-based buyMyplace executive director Cameron Fisher who will assume the role of general manager, agent sales and will lead the establishment and expansion of the website’s new licensed agent team told Elite Agent interested parties could be looking at earning a salary of $180,000 per annum plus benefits.
“The job comes with a great work-life balance, and we also provide additional benefits to agents for home loans and conveyancing.
“We currently have five real estate agents in Melbourne but we plan to hire 100 agents next in Brisbane, Sydney and Perth followed by Australia wide by the end of the year,” he said.
The new model which kick starts on Feb 1 charges the vendor a flat fee of $4595 which can be paid in two parts starting with a non-refundable fee of $2995 for marketing costs first, the remaining is only paid by the vendor once the property sells. Auctions will also be available for an additional $895. Fisher said vendors need not pay an extra $500 for open inspections, as well.
The buyMyplace full-service Package will include a licensed real estate agent to represent the vendor in the sale process but will retain the “no commission” value, a proposition which buyMyplace is known for.
The initial launch will be Melbourne with plans underway to expand into other capital cities and regional centres throughout this year.
Fisher said real estate agents hired under the brand name would have designated areas to work on to prevent infighting.
He added the company would also be rolling out a major television campaign to introduce the full-service package to audiences nationwide.
“The new full-service package targets vendors who don’t have the time to sell their property, live in different locations to the property they wish to sell and for those who prefer more assistance to sell, but still want to realise the significant savings available from the buyMyplace commission-free property model.
“Although buyMyplace has achieved rapid growth since our ASX listing last March, based on expanding our marketing and DIY packages for vendors, some vendors may not have the time to manage their property sale or live in a different location to the property they wish to sell. There is a huge demand for vendors to save the commissions and fees charged by the traditional real estate agent model and some vendors prefer more service and help to sell their property,” he said.
Fisher said buyMyplace.com.au has over 2000 listings, sells about 300 properties in a month, and as of the last quarter, the website had garnered over 157,000 unique visitors.