Amy Fonay, Head of Property Management at Ray White Highton, leads her team through industry change by prioritising culture and support. Image: Supplied/Lois.

In property management offices across the country, dedicated real estate professionals operate as the real estate professionals who manage rental properties across Australia, yet behind the scenes, the pressure on property management teams has intensified sharply as they navigate a relentless wave of legislative reforms, mounting administrative burdens, and heightened economic tension between landlords and tenants.

The human cost of this sustained operational friction is increasingly stark, with Ray White Highton Head of Property Management Amy Fonay highlighting that industry burn-out has reduced average property manager tenure to just 18 months.

Caught in a vise between tightening state regulations, strict compliance mandates, increasingly complex tribunal processes, and clients feeling the financial squeeze of a broader cost-of-living crisis, property managers are choosing to leave the sector at what Amy describes as an alarming rate.

Where many agencies accept high staff turnover as an inevitable cost of doing business, Amy is proving that proactive leadership and a genuinely protective team culture can turn the tide.

“It is no secret, it is becoming harder than ever to actually manage a portfolio,” Amy says, reflecting on the day-to-day realities facing her operational team.

“With all of the updates to legislation, different hoops that you have to jump through, and getting your owners to jump through for compliance and rental minimum standards… it can become incredibly wearing.”

The administrative burden resting on property management teams has escalated sharply over recent years, particularly when complex disputes arise over property damage, compliance obligations, or unpaid rent.

Where property managers once handled straightforward tenancy matters through direct negotiation, they must now navigate an increasingly layered maze of formal legal channels, moving between VCAT, the Magistrates Court, and Residential Tenancies Dispute Resolution Victoria (RTDRV).

“The process itself is so long and arduous, I see my property managers getting frustrated with it,” she says.

“It is a lot of work and a lot of paperwork. At some points, their frustration is evident because it is like, am I functioning as a solicitor these days? It is just becoming excessive.”

That legal complexity is continuously compounded by a heavy emotional load, as economic shifts press down on both property owners and renters, forcing property managers to act as financial counsellors and informal mediators who must carefully balance conflicting human and financial priorities.

“You are finding that there are a lot of our renters and owners alike affected by the economic changes, and we are very much counselling on both ends,” Amy says.

“How can we assist you? How can we grow your investment while, at the same time, not hurting a renter and making sure that they are still able to live? It is a very, very dicey time, and it really is a tightrope.”

The nature of the role also regularly exposes property managers to challenging real-world crises, ranging from severe property damage to tenant distress and emergency situations, which can rapidly compound into total burnout if robust internal support mechanisms are not actively maintained.

Protecting the person, not just the role

To combat the sense of isolation and emotional fatigue that typically drives experienced professionals out of the industry, Amy has established an office environment centred on active emotional awareness and psychological safety.

Rather than waiting for team members to reach a breaking point or explicitly ask for assistance, effective leadership requires paying close, continuous attention to the team’s daily interpersonal dynamic.

“I can read them all like a book,” Amy says.

“From the time they walk in, depending on the tone of their ‘hi’ or ‘good morning’, it tells me everything I need to know about what is happening for them that day. We know you are going to be in for a rough day, so we will take care of it, because it is about protecting the person, not just looking at them as an employee, as they are humans first.”

That protective approach translates directly into immediate, practical interventions during peak stress periods, ensuring that when difficult client interactions or tedious legal roadblocks begin to pile up, staff are actively encouraged to step away from their desks and reset.

“We have little bits of downtime during the day,” Amy explains.

“We can quickly identify when someone might be getting close to ‘that is enough’, so we encourage them to go for a walk or get a coffee and step right away from it, and if someone hears that a colleague is having a difficult conversation and might be struggling, the team immediately acts and steps in.”

This collaborative mindset extends directly to operational decision-making, meaning that whenever structural or procedural changes are required, Amy avoids top-down mandates in favour of genuine consultation to ensure staff feel heard before new policies are implemented.

“I bring everything to them and say, this is what I am thinking about doing, and this is the direction that I think we might need to travel in, so what do you guys think, and let us go through the pros and cons,” she says.

“You get far more buy-in from them that way, and if you do that regularly enough, that will naturally build a resistance to incoming changes, rather than relying on shock and awe.”

Redefining growth to retain industry talent

Beyond immediate daily support, long-term retention relies heavily on structured career progression and continuous professional development, as a major factor driving the 18-month turnover window is the widespread misconception that property management offers a limited career ceiling.

Amy counters this industry trend by framing ongoing education and professional development not as burdensome administrative tasks, but as essential tools for long-term personal career growth.

“I think professional development is vastly important,” she says.

“As a property manager, you can hit a bit of a stalemate when you do not know where you are going or when people think that the career path is dead, but there are lots of different avenues you can go down, and you are not going to discover them unless you are actually attending different training courses, engaging with mentors, and listening to different industry speakers.”

In a rapidly changing sector where regulations and operational standards evolve continuously, adaptability remains essential for career longevity.

“The knowledge that I had twenty years ago is so different to what I have now, and probably quite different to what I had twelve months ago, to be honest.

“You never stop learning or developing, because every single scenario that you come into contact with provides something to learn from, and that is what is going to grow your career.”

Ultimately, navigating ongoing industry disruption comes down to establishing deep mutual trust and shared purpose across the entire agency structure, which Amy says shows that agencies prioritising genuine human support can retain staff far beyond the industry average.

“They have got to have trust in you, and you have really got to work together on all decisions,” Amy says.

“I give them everything that they could possibly need, and in return, they are loyal, so when change comes along, we are all on board with it, because they trust me, and I trust them.”