Alison Hancock joins Domain

Domain has appointed human resources executive Alison Hancock as its new Chief People Officer.

Ms Hancock, who most recently held the position of Head of People & Culture, Publishing and Digital at Nine, will start in the role in early June. 

She will lead the People Experience team, which is responsible for designing and implementing programs, processes and initiatives that support and enhance Domain’s well recognised employee experience spanning human resources, talent acquisition, learning and development, employee engagement and remuneration.

Domain Chief Executive Officer Jason Pellegrino said the company was thrilled to have Ms Hancock join Domain and the executive leadership team.

“Alison brings a wealth of experience leading a wide range of people and culture functions, supporting diverse and complex businesses through periods of extensive change,” he said.

Ms Hancock said she was looking forward to building on the innovative work of the People Experience team, embedding acquisitions and securing capability and culture to support growth. 

On the importance of generating a positive employee experience and culture, Ms Hancock said the labour market had dramatically shifted over the past decade but particularly over the past three years.

“The dynamic in the labour market economically, but also from an expectation perspective, has changed,” she said.

“I think the pandemic really accelerated some of that. So businesses need to adjust.”

Ms Hancock said it was harder to attract and secure talent long-term.

“People aren’t staying in jobs for long periods of time,” she said.

“People are looking for experiences and development and learning and what they can get out of an organisation. 

“So, particularly in technology and digital businesses, you have to be on the front foot in the market to remain attractive.”

Ms Hancock, who has also held roles with Telstra, said she hadn’t “held the top HR job” before but that she couldn’t wait to do so with Domain.

“This is my first foray into that and I’m thrilled,” she said.

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Kylie Dulhunty

Kylie Dulhunty is the Editor at Elite Agent.