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โIf you donโt get it right at the start youโre going to fail – for teams thatโs really important. A lot of people now see people on stage at AREC and think a high-performance team is the way forward, but youโve got to get it right at the start.โ
On paper, Edward Smyth and Karen Stewartโs partnership seems peculiar. Coming from very different backgrounds, Karen has been in real estate for 15 years on the Gold Coast whereas Ed joined the industry just two years ago after working as an investment banker in the UK, itโs hard to see how their styles would mesh. But in this episode of the Elevate podcast, Hannah Blackiston discovered that the secret to success for the co-directors of NGU Gold Coast lies in those differences and the unique approach they each bring to the business.
In this podcast, we explore both Karen and Edโs careers, how they work together (and when they donโt) and how tech and data can change the way agents interact with clients.
SHOW NOTES / LINKS
1:31 Edโs history as an investment banker and why he decided to make the leap to real estate
2:27 How Ed and Karen met and why they decided to work together
2:41 Karenโs background from her 15+ years in real estate
3:16 Karen: โI wrote about $1.5 million dollars in my first two weeks thereโ
4:10 Karen: โIt can be a lonely business working in real estate, especially if you have a quiet personality like I doโ
4:55 The importance of differences in a successful team
5:48 Why the stakes need to be even for a business partnership to be successful
6:32 Using a partnership to appeal to a wider demographic
6:53 Ed: โPeople see speakers on the stage at AREC and think a high-performance team is the way forward, but you have to get it right from the startโ
7:15 Prioritise the tasks you perform so youโre maximising the return for your business
8:38 Ed: โYou need to focus on how you get stuff off your table so you can get the good stuff on your tableโ
8:54 Inside the day to day of a high-performance team
9:25 How an outsider perspective can benefit your business
10:14 Ed: โItโs about identifying what kind of person weโre going to deal with and letting them choose who theyโre most comfortable withโ
11:20 How technology and automation can save you time
12:06 Karen: โIโll continue to be the face to face and do the personal touch because I think you need bothโ
14:00 How a good partner can bring out the best in you
14:45 Finding what drives you
16:00 Background on the Gold Coast market
17:50 Making the most of quiet market
19:24 Ed: โI think a business mentor is criticalโ
21:02 Planning for the future as a new business
22:08 Losing momentum when you change brands or open a new office