Opinion
Sharp perspectives from voices inside and outside the industry. Op-eds, columns, and expert commentary on where real estate is heading – and where it should be.
Manos Findikakis: How to create sustainable success in every market
As the saying goes, 'change is inevitable, but growth is optional'. And that certainly applies in real estate.
5 marketing lessons from Luxe Listings Sydney that every agent can implement
When it comes to marketing, it’s easy to get swept up in a sea of sameness, where one…
John Hellaby: Invest in your success and rest
We’ve all hit that wall and burned out at some point in our businesses and jobs. John Hellaby…
How agents can protect themselves from a slowing market
With the announcement of Tuesday’s cash rate rise and the recent slowing down of the Australian property market,…
Nerida Conisbee: Nine things to consider as interest rates rise
Although I am 100 per cent sure all the property forecasts published right now won't be exactly correct,…
Marnie Beauchamp: How to harness the power of SMS video
Technology can create great efficiencies in business but it can also remove the human-to-human connection. In real estate,…
Why 2022 could be your time to seize the day (and sell your rent roll)
Did you know that right now could be the ideal time to sell your rent roll or agency…
James Leslie: Overshare for market share
Cold-calling has always been a key prospecting strategy, but for some agents selling themselves to complete strangers just…
Kristen Porter: Changes are coming to privacy laws
A suite of changes is likely coming to privacy laws in the near future, giving consumers greater control…
Simple, not easy: The five principles of agent success
Think back to the start of your career; all that learning on the job, all those mistakes that…
Geoff Lucas: How to create a hub your team will love
At The Agency, we do things differently, and one of the core ways we symbolise this, both physically…
Jet Xavier: The innovator mindset
Technology can be polarising and people's mindset towards it is usually either as an early adopter and innovator…
‘I Lost My Best Buyer!’ – The blame game
It’s Friday afternoon and I’m doing my rounds checking in on tomorrow’s auctions. A panicked agent picks up…
John Hellaby: Consumers want tech, but an agent’s role is vital
When it comes to the role of technology in the real estate industry, there are mixed views. While…
Anton Babkov: A wellness strategy that works
With the complex nature of society today, all businesses should have a mental health and overall wellness strategy,…
When is the right time to grow your business and take your career to the next level?
The opportunity for real estate agents to launch their own business and work for themselves is a goal…
John Knight: New ways of working
There's no doubt the advent of the global pandemic forced businesses to adopt new ways of working. Here,…
Imogen Callister: Communication drives business growth
Digital tools and social media can be a great way to foster relationships, generate leads and secure more…
The top 5 habits for maintaining peak sales performance
Top sales agents sometimes seem to have a super-human ability to stay at the top of their games,…
Becoming the Michael Jordan of real estate starts with joining the right team
Over the past 12 months, 18 of Harcourts Coastal's top 20 agents have settled over $1M in GCI.
Andrew Cocks: The countdown to polling day begins
For a relatively short election campaign, it feels like we have been bombarded by electioneering for months. Certainly,…
Manos Findikakis: The three defining traits of the best in the business
Why is it two agents can operate from the same office, in the same market with the same…
Kul Singh: Partnering to create positive change
The world and real estate has changed a lot in the past two years, but as REA Group…
Michelle Bowden: Fly like an eagle and back yourself
Self-confidence can make you or break you. If you have it you'll soar, and if you don't, you…
David Holmes: Long weekends don’t have to dampen auction opportunity
Queensland’s auction agents are on the eve of a disruptive time of year. But, with the market’s embrace…
Nick Brown: Are you wearing too many hats?
Property managers are often the meat in the sandwich, tasked with managing the needs of their landlords and…
How to stand out in the real estate industry and increase your listings
With so many agents operating in the same areas, it is easy to get lost in the crowd.…
Manos Findikakis: The key stages of business growth
Like any business, a real estate agency goes through different stages throughout its life.
Doug Hutchinson: How to make sense of Big Data
Big Data has been a huge trend in the real estate industry in recent years. But data is…
Manos Findikakis: how to hold yourself accountable
Ask any agent what they need to do to achieve success, and pretty much every single one will…
Kristen Porter: your agency’s legal lifecycle
When it comes to sorting out the legal needs of your real estate business, it’s easy to get…
Michael Choi: recruiting (and keeping) a winning team
One of the hardest parts of running a business is human resources; in other words, the recruitment and…
Tim Snell: The impact of increased days on market
While changes in house prices, interest rates and inspection traffic may seem like threats to your business this…
Mark McLeod: Three things tech should provide your business
The PropTech market is flooded with products and platforms that promise the world, but do they really deliver?…